Vince Reed (speaker) recounts a Grant Cardone quote that changed his business mindset: while Jordan Belford focuses on selling a pen, Grant aims to own the pen company. The quote prompted Reed to shift from narrow tactical work (e.g., teaching ad setup) to higher-level business thinking and spurred immediate action. The clip is a short personal endorsement of that perspective.
Chapters
My favorite Grant Cardone quote. Now, this could get me in trouble, depending on who sees this, because I like both of these individuals, but it did something to my mindset that will forever change my life. It was when Grant and Jordan Belford were going at their little. Their little tiff, whatever they were going through, and there was an interview with Grant, and the guy was asking about it, him about it, and he was like, you know, Jordan Belford's over here trying to figure out how to sell this pin, and I'm over here trying to figure out how to own the pen company. I just had to turn off the video, run around my house, and I got to work, because that simple perspective of life is what holds so many people back. People are focused on the smallest things. It was like, me for years, just, I'm gonna teach you how to set up an ad, and ad is just such a small component of business, and it changed my life. So that's my favorite quote. I love both of you, but I'm sorry. It was a good quote.