Short YouTube video by Vince Reed describing creative advertising strategies beyond typical Google/social media ads. Reed highlights unconventional tactics used in his webinars, notably renting ad space on car-wash billboard/cards with a simple URL/CTA to drive traffic and generate leads.
What was crazy about all these webinars that I was doing was the creativity of the advertising strategies that I was sharing. You see, at the time, most people would just think about your typical ways of advertising, Google Ads. And, you know, in this time, social media ads were just starting to pop out, but people weren't aware of some of the creative ways to actually generate more traffic and leads. One way, for example, in terms of a webinar that I taught people, was how to actually set up ads at car washes. So if you ever been to a car wash, a lot of times there's this little like, almost like billboard with different businesses, and you can grab, you know, a card. If you purchase an entire section of one of those billboards, you can advertise your business. And then when people grab the card, I taught them to just have the URL to their website and treat one side of the card almost like a cta. So, for example, want more leads for your business? Visit this website. Then people would, you know, go to your website and you would generate leads from there. That would be an example.
