Vince Reed recounts a personal anecdote about commissioning a branding/story video after seeing a mentor’s emotionally compelling video at a marketing event. He describes meeting a videographer at a later event, being filmed walking through Las Vegas, and says the resulting story video continues to generate inbound contacts. He advises entrepreneurs and business owners to create a branding video that tells their story to help grow their business.
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A few months back, before the big debacle, I went to that big marketing event. One of my other mentors had a video that was played at this event. It was like, his story, and it was really compelling. I mean, it left people in tears. And I remember, I'm like, who created this video? And there was this guy that really blew up overnight. And I'm like, I'm gonna call this guy, and I want to set up, you know, a meeting with him to shoot my story video. I wanted to use this video to, you know, build my personal brand and put out there on the Internet. And. And he said, you know what? I'm going to be at this big event coming up, and you can come out there and you can meet me. We'll shoot your video. This man has me walking all through Vegas. People are looking at me like I'm crazy. Like, who is this guy getting followed around with the camera? But it was really cool. That story video, still to this day, gets people reaching out to me, saying, man, that was a cool video. It was inspiring, and I can't wait to connect with you. So if you are an entrepreneur or a business owner, make sure that you get some type of branding video that you can put out there that tells a little bit about your story. It definitely will help you in your business.