A brief motivational YouTube short by Vince Reed advising creators to prioritize the quality of engagement over follower counts. He urges young creators to focus energy on improving craft, serve the small number of attentive followers like "gold," and argues that delivering high value to a few will organically grow the audience.
Just focus on what you're doing. You're young. Put all of your energy into getting better at what it is that you're doing. You know, it's not what you do, it's how you do it. You don't want to be everything to everyone. You want to be everything to someone. And you can grow in turn. You can grow inside out. One of the things that I've done with my business is I really just focus on the people that are paying attention. So many of us are focused on, like, having so many followers and all these people around us, and they're not paying attention to the people who are listening. So. So, for example, if you've got 10 people watching your videos and you've got four people liking your post, you need to treat those individuals like they're gold. Because the truth of the matter is, if there was 10 people sitting in the room and you had their ear and you gave them more value than anyone else, they'd go out and they would tell everybody the next time you had that same meeting, there'd be 30, 40 people there. So you want to pay attention to the people who are paying attention to you.
