Short YouTube marketing clip featuring Vince Reed giving practical advice: prioritize existing customers, leads, and followers over constantly chasing new customers. He recommends mining your database and creating packages or programs to add value for people who have already shown interest.
My advice would be to go deep, meaning connect with the customers you already have, Go grab your database of leads, connect with the followers that you already have, and see what you can put together to provide them with, you know, a ton of value moving into next year and beyond, and really try to just go internally and focus in on them. I think so many people always kind of chasing the carrot, going after the new customers, and they forget about the people that already have basically shown interest. So I would come up with some kind of package or program or some way to add value to them first.
