Exposing How Nero Knowledge makes $211,000/mo (it's easy lol)

Hello, hello, hello guys. So in the next 20 minutes, I'll explain how this 20-year-old esoteric coach Nero Knowledge is making more than $211,000 every single month. So I'll go over step by step his genius YouTube strategy that allows him to go viral every single time, and that allows him to collect high-quality leads that also, you know, buys his $20,000 coaching offer. And the next thing, uh, is his $20,000 coaching offer. While most people are still struggling to charge even $3,000, Nero Knowledge is charging more than $20,000 per client for his one-on-one, uh, coaching or mentorship program. The last thing I'll break down is complete sales process, exactly how he take a complete stranger through his super simple funnel and convert, uh, it into clients paying him more than $20,000. So my name is Lucky, and from the last 2 years I've been helping coaches and creators build and scale their coaching program. So if you are a coach or, you know, want to be a coach, just watch the video, implement the systems. Or if you want my help, just go on to the first link in the description. Now let's get into the most important thing, which is traffic. Because that is the thing, guys, if you have coaching business, that is not scaling or hit a wall ceiling. But the best thing you can do for that is just focus on getting more traffic, because more traffic means more eyeballs on your offer. More eyeballs on your offer simply means more conversions. More conversions means more cash. So that's it, guys. First thing you should look at is your traffic. After that, you can optimize your offers, your funnels, your, you know, copy of the sales page. That's it. But let's take a look at his, uh, let me just remove them, at his YouTube channel. So first thing you notice is he had a like decently big YouTube channel with 320,000 followers. And yep, so 320,000 followers, so that also gives him an edge over most of the people. But it does not matter if you are just starting out, you can also sell your high-ticket coaching offer on YouTube. It's super simple from the last couple of months, and I'll give you the exact strategy that you can use if you are completely new on YouTube. But for now, let's focus on what Nero is doing. If you take a look at his videos, you will notice a clear pattern that he is posting super long-form YouTube videos Super long form, uh, you can take a look at the duration of the video. This video is 1 hour 12 minutes long. This video, 52 minutes long. And if you are wondering, there is 1 minute video, it's just a promotional video for his book that he recently launched. But, uh, like every single video is at least, at least 40 minutes long, 30 to 40 minutes long. And sometimes it may be an hour, it may be an hour and 10 minutes. So what it does, how, like, why Nero is posting an hour-long videos, it just built trust super fast. And Nero had already built the trust, and these videos have a massive, massive credit to, you know, building that trust. Because that is the thing, uh, if you are new on YouTube, you must post educational videos because nobody buys from an entertainment creator. And if he sells some offer, it will be a low ticket offer. So if you want to sell high ticket, you must focus on educational long-form YouTube videos that helps your clients. So let's say your client want to go from A to B. Now to do that, there are million different steps they need to take in order to get to point B, right? Now in the million steps, every single of the step is your YouTube video. Idea or title, or, you know, ideation, you can say it whatever. But every single step that they need to take from A to B is your YouTube video. Okay, so they must learn something valuable from the video. The more valuable the video, the better your conversions are. Simple as that, right? So, uh, if you take a look what Nero is doing, super simple thumbnails, no crazy, you know, uh, this contrast and this psychology and you should do that. No. Simple screenshot from his videos. And you can, guys, just take a look at his videos. This video got 85,000 views, and 85,000 views on a video which is 72 minutes long is just a totally different story. I can bet Nero, Nero, I don't know, at least 3 to 5 clients from a single video for his $20,000 coaching offer. That's, that's the level of trust that these long-form YouTube videos build. And you are also watching my long-form video, so, uh, like, that's the point behind it. Why long-form? Because it builds trust super fast, and more trust super fast, we can say that. The next thing, obviously, his thumbnails, uh, follows a pattern, like consistent pattern. You can see this is all these 9, 12 videos have the similar kind of thumbnail. What it does, it just, you know, build the brand of Nero in a similar way. So whenever somebody looks at this type of thumbnails, they come like instantly remember, oh, this is Nero Knowledge, I know that guy. So that is the kind of brand that he is building. And his YouTube strategy, it's super simple: 1 to 2 long-form videos a week, 1 on the minimum and 2 on the higher end. And if you are starting out on video, I suggest do at least 2 videos a week. Then all the videos are long videos, which is at least 30 minutes long. Super simple thumbnail, just a screenshot from the videos. Short and simple titles. Guys, have you noticed one thing? These short and simple titles outperform the, you know, titles created by the experts, gurus, or I don't know, but they outperform. Because if you are getting consistent more than 50,000 views on your long-form videos You definitely a genius at your strategy or YouTube. No editing. Nero does not have a single cut in a 60-minute video, just raw and authentic video where he takes a topic and explain it on the whiteboard. I'll just, uh, I'll just go over his, you know, content style. So by doing that, he made his own style because everybody now knows Nero as the guy who has simple thumbnails, super simple titles, and similar consistent pattern over and over and over. But, but that is the thing, like Nero haven't been posting these kind of videos from the start. He actually posting the opposite of it. So I'll show you, uh, the videos when everything changed. So if you take a look, uh, 11 months ago Nero is posting these kind of videos. So like the normal YouTube guru will tell you super editor thumbnails, uh, tricky titles, and short videos like 5 minutes, 10 minutes, 15 minutes, and crazy editing. But then it didn't work out. So what Nero did, he just flipped the complete strategy. Instead of super edited thumbnail, he went for raw screenshot thumbnail. Instead of super tricky titles. He went for simple, you know what the video is about, and that's it. Like super, you can say, dumb titles. Like if you take a look at his YouTube channel or a bird's eye view, he looked dumb, right? What is this guy doing? He has no edited thumbnails, he had no crazy titles and no crazy editing, but still he's making more than $211,000. That is the thing, guys. And the next thing he changed is his style. So If you take a look at any of his recent videos, he follows a similar style where he's just write a hook on the whiteboard and then just explain over the video. So 7 day, uh, 7 deadly sins to manifest, overcome any addiction, and outsmarting reality. And I will also add a point, guys, here, that the niche that Nero in manifestation, God spirituality, esotericism. This is the niche that is, you know, everybody is interested in. So that's a good thing and also a bad thing. I'll just explain how Nero is handling that, because if your niche is something like everybody is interested in, it comes with the problem that you will get low quality leads or low quality traffic a lot more than high quality traffic. So how Nero is handling that and capitalizing on the low quality traffic. We'll go over that. Second thing, uh, for his traffic is Instagram. But I'll tell you, Nero is just focusing on YouTube because if, if creating an hour-long video just explaining the whiteboard, giving you let's say 3 clients every video, how— like, why will you focus on other platforms? Instagram, uh super simple, um, like lifestyle posts. And then he has a clipper who clips from his main YouTube videos, like longer videos. And the clips are not that consistent. So that's why I told you that Nero is not taking Instagram seriously. And there is like nothing wrong with it if you are just capitalizing on YouTube, then why you should bother to even go on Instagram, right? So that is his super simple YouTube strategy that allows him to go viral every single time. In one sentence, Nero is doing the opposite of 80% of the people on YouTube. That's why he went viral. And once he went viral, uh, if you take a look at it, once he went viral, he is just, you know, sticking to it, sticking to it. It has been 11 months and it's like super successful strategy for him. Now it's, uh, like that's it about the traffic. Now I'll go over how he's able to sell his $20,000 coaching offer, right? Because, because 90% of the people are charging anywhere between $500 to max $3,000, $4,000 for their coaching programs. So let's take a look at it. Now I'll explain it, uh, with a simple analogy. Let me just remove this stuff. Okay, so what is this? This is the traffic that is watching Nero's YouTube video. So let's say there are 50,000 people In that 50,000 people, uh, I would say 45,000 people are like the low quality traffic that can't afford— are like, not 45, I think 49,000 people can't afford $20,000 coaching program. But there are only 1,000 people that can afford it, and Nero is mostly focusing on them. And what he did, he just split his audience into two offers. So He had two offers right now. One is coaching program where he's selling to the luxury cars. Um, like analogy is there is a traffic. Now in the traffic there are luxury cars and there are Fords, Toyotas and all. So you are differentiating the luxury cars, uh, heading them to another direction, and all the other, other guys or other cars or other scooters, scooters, bikes, they are heading to another direction. For a low ticket offer, and I'll explain it within a minute. So you can see like he had his main offer which is more than $1,000, then 2 low ticket offers that he is selling to 90% of the people, right? And let's take a look at how he's selling to his main offer. If you go on to his YouTube description or take a look at the YouTube description, you will see a link which says, if you are an entrepreneur who stuck at a revenue ceiling, you can 2 to 5x your revenue in 7 weeks using the Awakened Entrepreneur Frequency. Now this is his offer, so like just direct offer, and this is redirecting to a landing page. Now let's see what is happening on the landing page because this is like a super simple stuff. I, I think I don't need to explain that much, but I know some of the guys are just starting out, so Yep, this is the only link that he's promoting right now. If you click on it, you will get redirected to a VSL page. And on the VSL, on the top of it, you can see a headline or his main offer: The Hidden Method to Break Through Your Revenue Ceiling and 2-5x Your Revenue in the Next 9 Weeks Maximum, Even If You Tried Everything Before. So super simple headline. He's not trying to grab attention or use psychology and complex copywriting. This is, I think, the level 1 of copywriting. Anybody can do that. And the thing is, if you are getting that much amount of traffic, nobody cares. Nobody gives a shit about your headline or how much copywriting you did on your sales page. They just want to work with you. They just want to pay you and get the results faster. And yeah, without touching your business at all, by using the same methods secret societies use to achieve unprecedented success, the So that is the thing, guys. Uh, how he knows that his ICP or the client he's selling to had already tried everything, every single business tactic, every single, you know, mindset tactic, but still they are struggling. You will find out by doing market research. How you do market research? You just, you just reach out to your market and ask them what they need. That's it, guys. And once you, uh, once you do a deep dive, you will understand your market inside out and then you will able to come up with a banger offer that will rule the market. And the other thing is Nero is selling to entrepreneurs. So that's the most important thing in his offer, because if you haven't, you know, dialed in your ICP or who you're gonna sell to, then, then like there's no point of having a coaching business. And what Nero did, he decided that, okay, instead of going off that route where he's charging $3,000 for majority of the people He had 2 offers where like 95% of the people go on to that offer, which is a $1,000 course. But the 5% of the people who can afford a, you know, coaching program, which is worth $25,000, then why not charge $25,000, right? Who hates money? So that's it. And below that you will have a CTA. The CTA will redirect to a Typeform, but I'll just go over, quickly go over the landing page, uh, like some testimonials or social proof. Then educating the people— what's the problem, why is it not fixed, why the other solutions are not the solutions that are best for you, and why my solution— and the proof for his solution. So let's take a look. Firstly, uh, educating them on like, you are successful, you have the money, but something feels off. The reason for that and the effect of the lack of mindset or the lack of frequency they are having in their business. The solution— what's the solution for that problem and why it's the best solution? Because it worked for similar people in, you know, their shoes. So social proof is the biggest lever of human psychology. If you are just having a VSL, simple CTA, and a bunch of social proof, you are gonna convert like crazy. You just don't need to overcomplicate this landing page. So that's it. Like, uh, below that, Nero is explaining what they will get in their one-on-one program and who is Nero. That's it. That's the— that's his landing page. And the VSL, guys, it's, it's super simple. Nero is just explaining what's the problem, why is it— what they tried before, why it haven't worked, and why Nero is the best solution. That's it. That's like a 13-minute VSL, nothing crazy. So after, you know, they get convinced and they click on the CTAs, they'll get redirected to a Typeform. And in the Typeform, we had, you know, some qualifying questions, obviously. And some of them are like you can also add them to your qualified questions if only if you are getting a decent amount of traffic. So first of all, monthly revenue ceiling that they are facing, their target revenue, uh, like what's the goal with this, what's the problem, and like which of these are currently experiencing as a result of your business being stuck. So you know what's the problem that they are facing right now, and this question, uh Like, I think this is something that not what most people do. Why do you think Nero's guidance can help you get closer to your goals? If a person is typing in this type form that why Nero is the best solution and why he can get me closer to your goals, think what's gonna happen. His close rates are gonna skyrocket because in their mind they are answering why Nero is the best solution, why Nero is the only solution, and why Niroo can help me do that, guaranteed. So that's, that's a little psychology trick, you can say. And another thing is, uh, it's a 5-figure investment. If you cannot afford that, you will be disqualified. If you can afford that, they will redirect you to a calendar page. And if you do not qualify, here's the catch: they will not throw out— throw you out. They will downsell you a $1,000 course. So, hey, thanks for applying. After reviewing your application, the one-on-one program isn't the best fit for you, but don't worry, I've got a gift for you that fits you way better. Now they will get redirected to a landing page, and the landing page is 80% similar to the landing page that I just showed you for the coaching. There is some minor tweaks that instead of, uh, done with you, it's a do it yourself. It's the same information that Nero uses every single time with uh, like every one of his clients. And this is $995. So a mid-ticket course for 90% of the people, 95% of the people, and for the top 5%, uh, super, you know, high-ticket coaching offer. And you can also do the same if you have tons and tons of traffic, if you can disqualify people. Because if you are just starting, there is no point in disqualifying people, right? So, uh, if you have a huge audience, then you must you must own the niche. Owning the niche, like, you have to at least have 3 offers. One is like your main coaching offer, another one is a course, another one may be a low-ticket community or any digital products that you have. That's how you own the market. Now, uh, like, I, I broke down his genius YouTube strategy, uh, how he went viral every single time. I explained how he's able to sell his $20,000 coaching offer by getting high-quality leads and Super simple funnel. The last thing I'll explain is, or I'll break down, is his complete sales process, because sales process is the most important part of your funnel. So how Nero is doing that, let me, let me just erase this stuff. Okay, so after you book in a call, the setter takes on the process. Right, after the time— after you fill the type form, the setter takes on the process. Setter call every lead to qualify them and book a call. So within 2 hours, you see, if you want an edge, call every lead within 1 to 2 hours. So I'll explain why is it setter call every single lead that booked in your calendar, ask some qualifying questions and confirm the call, right? So hey, this is the time that we booked your call in, will you be able to join? Is that a good time? Okay, perfect. Why you wanna call every single lead within 1 to 2 hours? So according to a study done by Harvard, if somebody shows interest in your product or your offer and you call them or contact them within 1 hour or 2 hours at max, chances of them closing or, you know, booking in a call or doing what you want them to do is super high. And after 2 hours, so there is the— like, there is the 2. After 2 hours, guys, it just exponentially drops. So if you want an edge in your coaching business, just hire more dialers and setters. Call every single lead within 2 hours, and like, ideally 1 hour. Then the pre-call flow starts. So I'll share with you guys the best pre-call flow out there, and if you use it you use this pre-call flow, your show-up rate is gonna bump up by 20, 30, maybe even 50% if you have a crappy pre-call flow. So setter, after confirming the call, the setter send them the sales asset, uh, sales asset like VSL, case studies, and some more content to consume to educate them better. The more you educate the lead before hopping on a call with you, the better the chances of them closing. So Sattar sends the VSL and case studies, sales assets to the prospect. Then the main pre-call flow starts. So how make sure that the lead will attend our call? And if you do this, the only reason they will not show up is just they just don't like, don't want to do this. That's the only reason, right? So first, First pre-call flow is done by setter and closer. So you can say that it— these are manual actions. So step 1 is lead books in a call within 1 to 4 days time span, and setter creates a WhatsApp group with the lead, closer, and the client. So Nero, closer, and lead WhatsApp group will be created immediately. The setter sends the message with the sales asset and make sure that the lead will watch the sales asset before hoping on a call with them. Third step is the closer start talking with lead. And all these steps, all these 3 steps, guys, are immediate. They will happen just after booking in a call. Then 24 hours before, setter send a reminder on WhatsApp. This is step 4. Step 5 is setter sends the reminder for the call and call link on WhatsApp 1 hour before. And the last thing is 5 minutes before, setter send the link for the meeting on WhatsApp. So these are the manual actions that your setter will do. And here are the automated actions. Step 1 is after booking a call, they will redirect it to a thank you page which says go on to your inbox and confirm the call. Because if you don't know, guys, the call will not get confirmed until they open their inbox in their email and confirm it manually. So like you just need to have a thank you page that covers this process. So it will just— it like, it really helps you in bumping up your show-up rates. Second step is the mail confirmation and tells them to add the event in their calendar manually. So like, they need to do these two steps manually. There's, there's no automated system for that. And these two steps have to be done immediately. After that, 24 hours before, there is email and SMS reminder. 6 hours before, there is an email and SMS reminder. 1 hour before, there is email and SMS reminder with the link for the call. And 5 minutes before, there is link for the call. So that is the best pre-call flow out there, and it will help a lot in your, in your sales process. So that's it, guys. That's it for today's video. That's how this 20-year-old Ayurvedic coach, Neuro Knowledge, is making $211,000 every single month from the last 12 months. Like, uh, when he, when he applied this strategy, everything changed for his coaching business. So if you are stuck with your content, just try to do the opposite of what you are doing right now. Super simple thumbnail, super simple editing, or no editing at all. Just test this style. And guys, if you want my help to build or scale your coaching business, you can go over to the first link in the description and book an audit call with me. Uh, we will build out a custom road plan for your business if you are starting 0 to 30K a month. If you already hit that mark, then 30 to 100K a month, how you will scale that business. And yeah, we could all— like, if we are fit, then we can possibly talk about a potential partnership. And I think that's it, guys. Thank you for watching. See you in the next one.