This genius Pre-call flow makes them $1,220,570/mo (copy this)

In this video, I'll break down exactly how Brush Scales, TJ Art Trades, and Sellbyz app are making over $500K a month using this pre-call process. I'll show you their confirmation and thank you page strategies that differentiates them from coaches doing $50K a month to $100K a month. And then I'll show you their secret 60-second videos that are increasing their show-up rates by up to 40%. And then how their sales team are maximizing on pre-call assets to pre-handle the objections before they even jump on the call. And then finally, how you can copy all of this into your business and scale your info coaching offer. So my name is Lucky, and from the last 2 years I've been helping coaches and creators start or scale their coaching businesses. So if you are looking to help to start or scale your coaching business, you can click on the first link in the description and book a one-on-one with me. Now enough yapping, and let's break down their 7-figure pre-call flow. So it all starts with confirmation and thank you page, right? Where 90% of the info guys, coaches, and consultants have a pretty basic generic video on their thank you page telling that, hey bro, just confirm the time, or that, hey, can you add it to your calendar, right? Where Brad Scales have this pre-framing video, right? So he do not have any generic video telling to confirm the time in their emails. The only goal of this video, right, so it's a 2-minute video, and the only goal of this video is to get them to answer their dialer's phone. And obviously they are not running direct calendar pages. No one of them have direct calendar links where you can just fill up the Typeform and select the time that you can book appointment with. No, because they just simply can't keep up with the volume. Now just take a look at the views that these guys are getting at their short-form content, right? They are just animals when it comes to getting views on short-form content, right? And once you are getting that much amount of views, that much about of volume in your funnel, you don't want to waste your time and you want to qualify them as much as possible because you only want to jump on a call with people You only want your closers to jump on call with the people who can pay on the call and ideally paid in full, right? So what they are doing, because they can't keep up with the volume, they want leads who are as warmed as possible, right? To get the most out of their leads and their sales teams, right? To understand this, I have analogy which is what I call friction analogy. So think of it like this is the first time when they watch your content, right? They are new to your world. They don't know you. They don't like you. They don't trust you. This is the first time they ever watched any of your reel or your YouTube videos, right? Now there are some certain amount of steps that they need to go through to finally jump on a call with you, right? So it can be, let's say, watching 6 hours of your content and watching your Instagram Reels, watching your stories daily, right? So these are the steps that they need to go through to finally jump on a call with you or your sales team. Now the more steps they are, the more the friction. So these steps between they watch our content or they jump on a call with you is basically called funnel friction, right? Because now you have landing pages, now you qualify them, now dialer call them and then ask them a bunch of questions, right? So this is friction in a funnel. So the more friction you have in your funnel, the better quality leads you are getting, right? And if you have this kind of friction where they do not just can get access to your calendar page, they literally need to answer their dialer's phone and the dialer asks a bunch of questions, they qualify them, they understand the situation. Now you are getting best quality of leads possible. They know you, they like you, they trust you, and they are more committed than 90% of people who watch your content, right? So this is the first thing they are doing. And if you implement this in your business, just have a thank you page, and the video on the thank you page, you want to pre-frame the dialer's call. So you can be like, hey, you are going to receive a call within 90 seconds. It can be from a random call because my sales team are going to reach out to you. My setter or my business partner, whatever you call, right? He reaches out to you, he'll ask you a bunch of questions, and if you qualify, then we can jump on a call with you. Because if you are getting that amount of traffic, you just don't want to waste your time or your closer's time on leads. Who just takes 2 hours to close, right? And sometimes they just don't even close, they ask objections, they have tons of objections, right, for the state to us. So that's it. And the next thing that they are doing which gets them or increase their show-up rates by 40% is these little 60-second videos, right? So to understand these videos, we first need to understand this concept. So whenever a lead comes into your funnel or whenever any lead books in a call with you So this is a meter, and on this end, they're just not gonna buy no matter what. You can have the best closers in the world, you can have the best sales process in the world, but they just not gonna buy, right? And on this part, you have people who don't even need to jump on a call with you. They will just simply ask for the payment links, and your closers are literally cash collectors when they are on a call with these types of people. And then there's middle people who are on the fence. They are not sure about your offer. They are not sure if they are going to buy it or not, and they are not even sure about if they want to jump on a call with you or not, right? So the thing is, most of the leads, when they come into your funnel, they are here— either they are not gonna buy or they are just on the fence. So they do not have any decisions made yet, right? So your job is to get people as much forward as you can in the marketing, right? So let's say a lead comes in your funnel and they are right now here, right? And to buy your coaching program, they need to be here, like in this side of this meter, right? This is, as you can say, sales meter, right? Now, if they are here and you do not do anything to hype them up for the call, to handle their objection, you just literally send them some reminders to hop on a call, and now they are on a call with your closer. What happens is your closer needs to do all the work from here to this point if they are gonna close. And this is not even guaranteed because sometimes your closer is just going on and on and on for 2 hours and they are still not sure about that, right? So to do that, what you want to do, send them as much content as you can that frames them to buy from you. Because right now they have a specific set of beliefs. They think online coaching programs are a scam, it won't work for them, or things of that nature, right? So to do that, you want to send them as much content as you can before the call that frames them to buy from you, right? Now let's get to our actual videos. So naturally they have tons of objections when they book a call. They don't trust you, they are nervous about the call, skepticism kicks in, and they are already framed in a certain way, as I told you. Because the— think of it like the most basic objection is coaching programs are a scam, right? They, they don't get enough value by investing $5,000, $10,000, $15,000, whatever your price is, right? So your job is to increase their interest level, hype them up, and frame them to think or believe in a certain way. How you do it, you just Send them as much content as you can before they even hop on a call so you can finally kill the skepticism and get them hyped up for the call, right? So right now they are even skeptical of jumping on a call with you, so you need to send that much amount of content so instead of being skeptical they are hyped up for the call, right? So they need to consume a minimum amount of content that educates them and prehandles their objections. So most of their common objections are: what's your offer? How does it work? How it can help them? Right, think of it like whenever you are buying a product from Amazon. So let's say, uh, you are buying a deodorant. Now if you are buying a deodorant, you look for the brand and you look for the reviews, you look for the price, you look for the ingredients, right? And these are the natural objections that immediately kicks in, right? So every single one of them, they have immediate objections that need to be addressed to even hype them up for the call and to make the decision that they are going to be jumping on a call with you, right? And then they will do their due diligence, right? Because they are not buying any $10 product. You are literally charging $5,000 from them. So they will look for reviews, they will look for your student results, they will look for like any information that they get from the internet. So they will do their due diligence anyway. So you might frame the information from them, right? So if they are doing it without any frame, they are always going to end up negative, right? And if you frame them before they do their due diligence, you have higher chances to close them. Right? So how to do it? Make 60-second videos going over your FAQs that answers their questions while framing them in a way you want. Now if we take a look at what Bress Scales is doing, so this is just below the thank you page video that I just showed you, right? So this whole thing is going on still on the thank you page. So how quickly will I make my investment back? How much money do I need to get started? Does Bress actually does the business model himself? Or can I still get clients with no experience? So these are the most common objections on the sales call. Now after watching every single one of the video, now they are hyped up. Now they know how quickly they will be able to make their investment back. Now they know how much money they need to get started with this business model. And they actually know that Bres himself is doing it or not, or he's just, you know, another guru who's telling people to do something and he's not doing it himself, right? And now they know that they can, yeah, they can get clients with no experience. So that's the thing you want to do. What you want to do is just take a look at your sales call, previous sales call, collect the data on what's your most common objections. You just take those objections and paste it on your thank you page, right? Make 30 seconds to 2-minute video and paste it on your thank you page. That is going to frame them in a certain way. So even if they are looking for, you know, some reviews and student results, they already have some frame of reference to get started because now they know that yeah, they can get started with $0 and they can still get clients with no experience, right? So that's how it all makes sense. The next thing is pre-call email flows, and that's where 95% of the people literally fails to keep up, right? Because nobody even opens your email because your emails only have reminders. Hey bro, 24 hours left. Hey, 2 hours left. Hey, 30 minutes left. Hey bro, please join. These are like literally the emails, pre-call emails people need to send to their leads, book the call. So you need to understand this point that instead of helping them, right, you are literally annoying them by sending them constant reminders. Nobody opens these emails because they know it's the same generic stuff again and again and again, and you are annoying or disturbing their day-to-day life. So what you need to do, every single one of your emails must be a value drop, going over common objections, beliefs, and frequently asked questions. So instead of telling that, hey bro, 24 hours are 24 hours left for the call, you are actually taking some time because you just need to do it once, taking some time to write valuable emails for the pre-call flow because that is literally the most important step in your funnel. They are about to close or you are about to lost a deal. It's make or break. So you want your pre-call emails to be top-notch quality. And by value drop, I mean having the actual body copy, in the actual body copy, as much valuable as you can. So, uh, for example, their most common objection or their most common belief or frequently asked question is, how fast can I make a return on investment if I going to buy a coaching program? You clear this objection and frame them in a certain way in email number 1, right? Second objection is, can it work for me because I, like, previously I failed in SMMA, I failed in trading. So what you need to do, you have to go over this objection in email number 2 and frame them in a certain way. So for example, like, uh, it does not even matter where you are because it works for everyone. Here are some my student results, and they are literally beginners. Some of them are intermediate level, some of them are experts, but they still got results. That's how you frame them in a certain way. Then, uh, next objection can be, I am a beginner, can it work for me? Then that should be email number 3. Your email number 3 goes over that. Now I think you got the point, right? Instead of telling them that, hey bro, 24 hours left. Now we still want to send those reminder emails, they are necessary, but we don't want to make every single one of our email as a reminder email because now nobody opens them and you have less chances to nurture them and hype them before the call, right? Because so how people nurture or hype up, they have to consume your content. And as much content as you can send before the call, the better it is because now they are more hyped up, now they are more interested, and now they are more framed in a certain way jumping on the call, right? So that's how like your closers literally become cash collectors. They just open their credit card and pay them. So that's how it works. That's how the email flow works. And also you want to increase the volume because now everybody opens your email because they are value drops. They are not generic emails. Everybody loves your emails, everybody opens them. So you want to increase the volume because the same thing is we want to send them as much content as we can before the call even happens to hype them up, to get their interest level up and frame them in a certain way. Now the last thing is personalized sales conversation. How it works is, uh, like this is the basic funnel of every info coaching business. They fills out that iForm or your application to apply for your coaching program. Either you have a calendar link or you just have your setters and dialers calling them. And I won't suggest having a calendar page because now, as I told you, you will get tons of low quality leads that you don't want to waste your time on. So just hire some setters and hire more dialers in your sales team. Now the setter or dialer call every lead within 2 minutes, and again, 2 minutes is really important because speed to lead matters. The more faster you can get back to them as soon as possible after they fill out the application, the more chances you have, first of all, to answer your phone, and second, jumping on a call with you. That's why Bres is doing 90-second video, and throughout the video is pre-framing the call. He's going to ask you some questions He just confirmed the time with a sales team and just be on the lookout for a call from a known number, right? So that's how you frame the call. So, uh, what you want to do is, uh, once they fill out the form, setters and dialer call every lead within 2 minutes and understand their situation and where they are at. That is really important because, uh, first of all, you can only do this when you are having a one-to-one conversation, or your setter or dialer are having a one-to-one conversation with them, right? They understand where they are in life you know, basic demographics— how old, how old they are, where do they work, where do they live, things like that— and they understand their situation, right? And then they send them personalized sales assets before the call. Now why is that important? So I have an example that let's say you are running a trading offer like TGR. When it comes to trading, trading attracts every kind of demographics, right? So an 18-year-old college student can be attracted to your offer, a 25-year-old corporate worker who wants to start trading, who wants to hate his job and who wants to move full-time trading, or he can be a 40-year-old in construction and he just want to have a side income, right? Now all 3 of them, they think differently, they have different life problems, and they have different, different situation, and they have different objections that needs to be handled before the call. If you are not reaching out to them personally, you don't even know who they are, right? Yes, you ask some questions on the Typeform But the best way to do it is your setter or dialer reaches out to them and asks for their current situation. After they know them, they will send them personalized sales asset. So let's say an 18-year-old kid is more worried about the upfront payment, right? Because he does not have any income right now. A 25-year-old corporate worker is actually looking for safety. Does it even work, or can it even work for him, right? And the 40-year-old construction worker, he has his own life problems. So that's how you personalize every sales conversation. Your setters or dialers reaches out to them and send them personalized Sales assets before the call. So that's how they are using the 7-figure pre-call flow. And first of all, increasing their show-up rates. Second, their calls are super easy because they are already framed in a certain way and they are already hyped up for the call. Now, to implement this in your own coaching business, what you need to do— first of all, you need to start with your confirmation thank you page. Now, if you are getting tons of, tons of attraction on social media and you are just can generate leads on command you just want to hire more dialers and setters into your team. Just stop running calendar funnel. You'll get tons of tons of low quality leads. And on the confirmation page, have a pre-framing video about the call that they are going to receive from your dialers. Then your dialers confirms the appointment, understand them situation, and just understand where they are so that he can send them personalized sales asset, right? Now after they watch this video, uh, you have to have 5 to 15 videos going over most common sales objections or most common objections your closers get. Right? So they are hyped up for the call, they are more warmed up. And then as I told you, email flows— just turn your email flows to be value drops, right? They are not reminders, they are value drops. And then the last thing, send them personalized sales assets. So yeah, this is the 7-figure sales process that the top info guys are using. They are literally doing over $1 million a month with it. So yeah, just implement this to your business. And again, if you are looking for help to start or scale your coaching business, you can go into the first link in the description and book a one-to-one call. Me. So thanks for watching, see you in the next one.