Will Richardson says CEOs are missing an S&P finding: climate adaptation investments deliver faster financial returns than emission-reduction projects. It's a business case, not moral one. Ignoring adaptation now costs money shareholders actually care about.
Here is the point most leadership teams have not grasped. S&P's research shows that adaptation investment carries more certain returns in the short term than emission cuts do. Read that line again because it changes the conversation. This is not a moral argument. It is a business case. You are not choosing between profit and protection. You are choosing the strategy that does both on the timeline your shareholders actually care about. And the cost of not doing it is no longer theoretical.
