GSM Brian Castleberry Clip 1 International Sales Growth

30 Oct 2022 · 1 min

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In this clip, Brian Castleberry, representing the Maryland Department of Commerce’s Office of International Investment and Trade, outlines the agency’s core mission to attract, retain, and grow jobs by helping Maryland companies export. He emphasizes the state’s strong life‑science sector—particularly firms linked to Johns Hopkins and the NIH—as a competitive advantage. Castleberry describes the department’s long‑standing involvement with the Medica trade show (since 2010), where they showcase 10‑12 Maryland companies and arrange B2B and B2C meetings. He notes a strategic shift toward more intimate, relevant meetings that connect these companies with potential partners and distributors, highlighting the value of the show for expanding international sales.

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I work for the Maryland Department of Commerce and our organization's main goal is to attract, retain, and grow jobs. That's our mission. Right. So within the Maryland Department of Commerce, uh, I work for the Office of International Investment and Trade. What we do to help to, uh, attract and grow jobs is we help companies export. So that's the main focus. And we, we think Maryland companies, especially in the life sciences, have some of the best technology in the world coming out of Johns Hopkins, NIH. Huge cluster of just phenomenal companies. I've been helping out with the Medica show since 2010. So Medica is really our big show. We take, yeah, again, between 10 and 12 Maryland companies there. We help set their B2Bs, B2Cs. Right. While at the show, Zach, you know, the benefit is just enormous. So, oh yeah, we want to try and make it a little more intimate, get a little bit more relevant meetings with our, with our companies, potential partners, distributors.