Sales No Fluff - Global Sales Mentor | Zach Selch

Hi, I'm in the airport in Addis Ababa in Ethiopia, and I want to talk about a book called Outbound Sales: No Fluff by Rex Beaberson and Ryan Reissart. It's one of the new groups of books that have been written by millennials. It actually is called Written by 2 Millennials Who Have Actually Sold Something This Decade, and it's a very interesting book. It's very tactical. I imagine a new sales manager could get a lot out of it as well from the perspective of essentially prospecting and filling your funnel. They consider themselves top-of-the-funnel guys, which I like. I like the idea that people know what they're good at, know where their focus is, and what their focus here is on is basically filling the funnel. And the beginning, the top part of the funnel, which is great. And if you're getting into— if a person you know or yourself is getting into that top of the funnel part of selling, or is selling and having trouble filling their funnel, this is a great book. There are a couple of things in it that I really like in terms of talking about how to focus on what you're doing, how to identify the right people to sell to, because I think one of the biggest problems salespeople and new salespeople have is trouble identifying the right people to be selling to. And really, part of being a good salesman is identifying what you do well and where you still need some help. And if filling the funnel is something that you need help with, it's great that you can figure that out, read a book for an hour or two, pick up a couple of ideas, and implement those ideas going forward. Remember, when you're ready to grow your international sales, reach out to us. We can help. When you decide it's time to grow your international sales, call us.