An engineer builds a system to create thought leadership content without the parts he hates. He automates posting and editing while keeping the writing, the only part he actually enjoys doing.
Yeah. So a big strategy of mine on my marketing strategy is social media, right? Like ultimately everyone wants to be a thought leader and, but no one wants to sit down and write the 5 posts a day or they're doing the videos or any of that kind of stuff, right? But for me as an engineer, like I was thinking, well, how can I make a process around this and how can I offload the things that I don't enjoy doing? I don't enjoy posting content, I don't enjoy editing my content, but I love writing it and doing it, right?