Trestle skips digital ads and builds trust through face-to-face events instead. The engineering team is based in New York to visit early customers directly, and over six weeks they attended three industry conferences to showcase the company and its services.
things we found that was super helpful was going to a lot of the industry events. You know, this is, like you said, an industry where people like to be face to face. They want to shake hands. We have our whole engineering team in one place here in New York because a lot of our initial customers are here and they want our engineers to be able to go to their office. And so for us, you know, we really kind of held on to that belief. And, you know, we don't take out a lot of or in fact any kind of digital ads. We know that our market isn't there, but In the past 6 weeks, we've attended 3 different industry conferences. And, you know, when we're there, we know that, hey, this is who we are. This is Trestle. This is what we do.
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