Mark Osborne, MBA, CEPA®Enterprise Value Revenue Systems for B2B founders who want to break through revenue roadblocks, Modern Revenue Strategies · Agent Evers - Mark Osborne's agentic tool for building Enterprise Value Revenue Systems for B2B companies from $2M to $20M

Custom Solutions in a Standardized Market

16 Apr 2024 · 1 min

Watch on YouTube

0:54

This content was created by Mark Osborne, MBA, CEPA®. This content was uploaded by Mark Osborne, MBA, CEPA®. This is a YouTube video titled "Custom Solutions in a Standardized Market" (created 2024-04-16) containing an English monologue by a single speaker. The speaker discusses e-commerce platform dynamics: markets are noisy and competitive, many off-the-shelf solutions handle standard cases, but customers who need non-standard or tailored solutions face greater complexity. The speaker attributes this to the challenges of serving a mass market with tens of thousands of customers, which makes individualized tailoring difficult.

Chapters

I find out over years of experience that a lot of our customers kind of, when they reach us, they already prepared to make decisions to do something not standard because we have a lot of platforms in the market in e-commerce and market will very noisy and very competitive. But a lot of solutions that we have in the market, they're very standard and they take care of a lot of standard cases. But if you need something more standard, this became much more complicated. And it's— reason for this exists because of mass market situation. When you're serving 10,000 customers, it's very difficult to tailor solution to specific customer needs.