Mark Osborne argues that most CEO coaches have never actually run a business, so they don't grasp what entrepreneurs really face: payroll, legal obligations, the constant anxiety. He says coaches need to understand these pressures to actually help.
If you're a CEO and you've got all these problems and questions, you want to bounce things off, I want to be there for you and really understand your business. And right now, there's a lot of CEO coaches, but a lot of them haven't actually run a business. Okay? A lot of them might have been executives and they're great coaches, but they're not in the same shoes as the entrepreneur, like the anxiety, meeting payroll, just all the different legal obligations you might have as well.
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