Mark Osborne outlines a growth framework with three core areas: attracting the right prospects, accelerating deals through the sales pipeline, and building activation systems for faster renewals and bigger upsells.
So we do work with, you know, companies like yourself, helping them achieve growth. And when we sort of tackle it, we typically sort of look at 3 different areas. Oftentimes growth comes from either attracting more of the right prospects or doing a better job of accelerating those best opportunities through the sales pipeline so they don't fall out. Or then the final piece is we call activation systems, like activating your existing clients for faster renewals, larger upsells, more referrals.
How Can You Maximize Your Business Value Before Selling? with Randy Katz Video
