Big companies often fail by automating everything at once when the technology isn't ready. Instead, audit your processes first, then target specific high-impact tasks and introduce automation incrementally to avoid costly mistakes.
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take it a whole different direction. For sure. The thing you shouldn't do is try to automate everything. So like that is where I'm seeing companies, especially large companies, make huge mistakes. They're coming in and they're doing these massive overhauls and it's like, you know, just basically it's the technology is too nascent for that. Where we're seeing companies be really successful is when they come in, they're like, hey, what's our current processes? Let's audit that. And what can we automate away or augment our team away, you know, with these types of tools? And that's where the most success is coming from is, thinking about it in that, in that kind of capacity.