Mark Osborne argues that every company's unique processes are intellectual property worth money. When you sell, you should get paid for the proprietary systems you've built, not just the business itself.
but every company has developed something that's unique. I have my company and I have my process and I have how I do it and it's unique to me. And I know that there's value in that. So I think every business owner has created something that is unique in their own way and they should be, they should be able to sell it and get the value out of their business that they put into their business.
How Can You Maximize Your Business Value Before Selling? with Randy Katz Video
