Mark Osborne explains how to convert business wins into credibility. Define your scope of work with measurable impacts, document what you completed, and capture results through videos or reviews to prove your track record.
Now you set up your scope of work to we're going to accomplish A, B, and C. So you've got actual business impact as part of the scope of the proposal. And then once you accomplish it, you've got it. You've now documented, hey, we did this. Let's talk about it, whether it's doing a quick video or having them go to the Google review site or, or whatever it might be. You having that clear sort of progression of sort of what you know you're going to do and then actually doing it. And then, you know, that's, you know, credibility.
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