Mark Osborne walks through how to set written goals and track progress in your startup. He covers early milestones like your MVP, first sale, and repeat customers, then explains why bringing in outside advisors helps you see what you're too close to notice.
When you're setting, one thing that's important is setting organizational goals, your milestones, having those milestones, putting them in writing somewhere. So you're holding yourself accountable to them. And then once you've accomplished a certain set of milestones, meaning you've maybe you've built your MVP for your product, you have your first sale, and now you're kind of getting the repeat sales, maybe getting a second customer. Now you're looking to move forward and to say, okay, now I'm at a point where It may help to have some outside help even more on an ad hoc basis, maybe as an advisor. So somebody who can come in and provide sort of some objective guidance also. So it's sort of removed from the day-to-day operations. What I mean by that is a person who comes in who isn't necessarily the domain expert in what they do.
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