Mark Osborne explains how construction companies waste money on software and manual workarounds. Quantifying those hidden costs and presenting the savings to executives can break through resistance to change.
Not only is the software costing you, but the people that are doing the soft— like software tasks and pushing, you know, putting the inputs in and out, that's also costing you, right? And so I think when you have those high-level conversations with the CEOs, with the comptrollers, with the CFOs of these construction companies, painting the picture and sharing those numbers with them, that's really when the door starts to be pushed open when there was previous resistance. Yeah.
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