Mark Osborne recommends blocking a recurring 60-minute weekly slot as sacred time to protect creative work from client interruptions. This simple practice shields your best thinking from the constant demands that derail productivity.
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One of the things that, you know, talking about like putting it into practice that I've seen be really helpful for folks is just to go ahead and block that 60 minutes every week at a certain time so that it happens every week and you know it's going to happen and keep it, you know, really sacrosanct. Like don't let other stuff intrude on it. That client will be there begging for you to do something on a fast turnaround in another 60 minutes. So taking the time to really sort of separate, and we find that, you know, just having that sort of set time, your brain starts to sort of look forward to it and start to mentally prepare for that creative