Mark Osborne, MBA, CEPA®Enterprise Value Revenue Systems for B2B founders who want to break through revenue roadblocks, Modern Revenue Strategies · Agent Evers - Mark Osborne's agentic tool for building Enterprise Value Revenue Systems for B2B companies from $2M to $20M

Stop Asking Google for “Best CRM

13 Jul 2026 · 1 min

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In this segment, the speaker critiques the inadequacy of generic Google searches for finding the best CRM for a B2B SaaS company. He explains that a simple query like “best CRM for B2B SaaS” returns shallow results, whereas crafting an extensive, ten‑page prompt that details his identity, business challenges, and specific needs, then engaging in a 30‑minute iterative dialogue with an AI, produces far richer, tailored recommendations. The AI ultimately suggests specific vendors and even recommends speaking directly with certain contacts, delivering a recommendation that the speaker describes as roughly five times more powerful than what a standard search engine provides.

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Well, and it makes sense given what you were saying before, because typing in a, you know, best CRM for a B2B SaaS company, whatever you get back from the search engine, it's not that robust versus I made a 10-page prompt to tell it all about who I am and what my problems are. And then I went back and forth with it for 30 minutes on, well, what about this? What about that? And then it said, Well, you should go talk to these folks. You can understand why that's a 5x, you know, sort of more powerful recommendation that's coming from that.