A salesperson uses AI to dig through a prospect's online activity, finds they took a sport-fishing vacation, then sends a gift card to a fishing store to land a meeting. The specificity is impossible to do by hand.
The ones that have caught my attention are the ones that have scoured everything I've ever written online and have found something that, hey, you, you talk about that you really like sport fishing and you shared pictures of yourself, you know, on your recent vacation to Mexico. If you'll take a call with us, I'll give you a, you know, a gift card to a sport fishing store. That cuts through. That gets me an actual meeting with someone. Which they couldn't have— I know that wasn't manually done because that's an obscure fact about me. They would have had to have, you know, used some AI to find it.
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