Thriving in a Digital-First World
14 Nov 2024 · 1 min

0:36
Mark Osborne argues that COVID forced businesses to go digital or disappear. Physical storefronts stopped mattering. Without an online presence, you don't exist in the modern market.

Mark Osborne argues that COVID forced businesses to go digital or disappear. Physical storefronts stopped mattering. Without an online presence, you don't exist in the modern market.
You know, when the pandemic happened, it was a real wake-up call for virtually every industry, every business. But clients really came to me and said, you know, I'm not used to being in a hybrid virtual world. Yeah. And when people were no longer going into an office and having a storefront was no longer anything that made you unique, special, or different, People realized for like the first real kind of jolt that if I don't exist online, I don't exist at all today.

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