Mark Osborne, MBA, CEPA®Enterprise Value Revenue Systems for B2B founders who want to break through revenue roadblocks, Modern Revenue Strategies · Agent Evers - Mark Osborne's agentic tool for building Enterprise Value Revenue Systems for B2B companies from $2M to $20M

Why 80% of Business Owners Regret Selling Their Business

13 Apr 2026 · 1 min

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This content was created by Mark Osborne, MBA, CEPA®. This content was uploaded by Mark Osborne, MBA, CEPA®. This is a YouTube video titled "Why 80% of Business Owners Regret Selling Their Business" (posted April 13, 2026). The excerpt is from a spoken segment (likely an interview or advisor-led discussion) in which an unnamed speaker (labeled SPEAKER A) explains that around 80% of sellers are disappointed after a sale, that most entrepreneurs hold the majority of their wealth in their business, and that sellers often only sell once while buyers may purchase multiple businesses — highlighting the emotional and financial stakes of business exits and the importance of good guidance. Participants are not named in the excerpt.

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And you hit on something earlier that's worth kind of doubling down on, which is that, you know, there is this statistic that 80% of folks that sell their business, you know, are disappointed by it. And the other statistic that is, you know, sort of connected with that is that for most entrepreneurs, 70% or more of their wealth is tied into the value of their business. Mm-hmm. And so not only is it, you know, something that they have a lot of emotion with, but it's a big financial impact. And the other sort of dynamic that makes what you do so important is for most business sellers, they might sell one business in their life. As you said, they spent their whole life building it and then they get ready and they sell it. And that may be it for them. They're going to go off and do something else, maybe not run another business. Business, maybe be retired. But for most business buyers, they buy many businesses.