Launching New Cohorts
3 Jan 2023 · 1 min

0:39
Allie Bjerk walks through a monthly cohort model that handles objections about timing and payment, uses gamification to keep people engaged, and turns early wins into upsells to private masterminds.

Allie Bjerk walks through a monthly cohort model that handles objections about timing and payment, uses gamification to keep people engaged, and turns early wins into upsells to private masterminds.
They can come into your world excited and motivated. They're just asking questions about when does the cohort kick off or when you know, what's the payment plan like, or whatever it might be. Because every single month you are launching a new cohort of the same program that's based on your proprietary method. So when they come in, you're every single month you have the same program. So you can gamify the experience to keep people motivated and moving through the program. You can help them get results. So much so that your next level programs, if you have like a private mastermind or you have something else available, it's going to be a no brainer for them to join because of what a transformation you've helped them accomplish in that first step.

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