Posting twice daily for two years built the speaker's business, not just consistency. They respond to almost every comment themselves and say online businesses can't be passive or outsourced. Hands-on community management is what actually drives growth.
anyhow, uh, I decide like, all right, I'm just gonna go full, full hog on this. And I start posting like twice a day and I do this for 2 years. And because of that, I got in the rep, right? I started to get better at it over and over again. You know how like you think that going online is one thing, but it's actually something totally different. A lot of people are gonna gatekeep this information from you, but I'm gonna tell you right now, if you don't wanna post online, if you don't want to build a community online on social media, you do not wanna have an online business because that is what it is. People that tell you that it's passive income or that you can hire it out or you can hire somebody in a third world country to do it for you or on Fiverr or whatever— no, you cannot do that. I still to this day do all my own social media. I respond to all the comments myself. I respond to every comment, almost, almost every comment I'm going to respond to.
