Mid-Morning Meeting

Do la— okay, I'm not gonna sing.

You know I try all the time, but then I stop myself. One day maybe I'll have the courage to sing in front of you guys. But do life big, bigger, better, more. Um, sometimes I hear my clients and my friends talking about that they want bigger platforms, bigger things, more people. But where is your support coming from? What is— are you doing so that you don't get burnt out, so that your client feels seen, so that your funnels work for your clients' acquisition, or whatever you're working on? And how can you do it bigger? It doesn't mean that what you're doing is wrong. It just means that maybe you're not stepping into your leadership. Maybe you're not stepping into being a business owner. Maybe you're not stepping in far enough to be visible, you know, to connect with those story ideas. I have, um, a client who's in the publishing industry, and did you know that Amazon is closing their bookstores, right? So I saw that and I spoke to her and we came up with like 3 or 4 different story angles for— right, so she's gonna comment, um, from the, from an partnership publishing standpoint, what Amazon closing the stores means to publishers, what it means to self-publishing, what it means to people who want to get published. What story is out there that you're not connecting your brand message to? There's so many things. So if you have anything to do with books, get on the Amazon train because we're talking about it now. So what are you doing that can connect to something that's going on in the news? I know there's so much Ukraine news right now, and we need a society and as a world to be paying attention, listening to that. But you also have to run your business. So what else is being talked about so that you can connect to it, right? You know that Airbnb, Ashton Kutcher and Mila are donating or matching up to $3 million for Ukraine relief with Airbnb and I think GoFundMe. Are you in that arena? What can you say about that? What can your business say about These story ideas, these PR angles, are actually pretty easy to place. And if there's something that you want to talk about that you can connect to something topical in the news, that's what you should be leaning into— connecting with your local news station, creating the relationship there, and then moving on from there. Because these stories is what people are talking about, what they want to hear, and they want to hear you talk about it so they can connect that solution to your business. So What are you not doing? How are you not stepping up? And let's think bigger, better, more, especially when it comes to your PR. So let me know, send me a DM. What are you doing today to be big? What am I doing today? I'm like, what can I tell you I'm doing today? I'm planning on doing some media brainstorming sessions, like a Zoom call, um, Q&A, something in that realm. I haven't really set up what it is, but that's what I want to do. I want to get in front of you and interact monthly. I miss talking to people. I miss being with people. Um, and if I can— something that I can really be able to support my community in getting the visibility they want, getting the PR they want. One of my superpowers is actually coming up with story ideas and using your messaging to create that story idea. So that's something you're struggling with, DM me. I'll put you on a waitlist. I'm really excited about this. It's something I've been thinking about for a very long time, and my business coach told me to do it this morning. He was like, enough talking about it, let's just make it happen. Start telling people. Because for me, if I start telling people, then I make happen. So watch out for that as well. But let's just do— let's just do it today. It's Friday. Have a great day. Take some time for yourself. Go outside, see the sun, and kiss your loved ones.