Brad CostanzoEntrepreneur, AI & Innovation Strategiest

Brad Costanzo: What Is He Really Worth?

Name: Brad Costanzo: What Is He Really Worth?
Uploaded: 2013-06-08T21:42:42+00:00
Duration: 1 min 7 s
Channel: Brad Costanzo
Description: Excerpt from a YouTube monologue (single speaker) arguing that individuals who can repeatedly produce outsized revenue impact are extremely rare and…

8 Jun 2013 · 1 min

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1:07

Excerpt from a YouTube monologue (single speaker) arguing that individuals who can repeatedly produce outsized revenue impact are extremely rare and worth far more than their fee; locating such people requires practice and luck. The speaker quantifies rarity with hyperbolic ratios (e.g., one in a thousand to one in ten million) and emphasizes value beyond stated charges.

Chapters

It's hard to find places in our businesses that just with implementing one idea that doesn't cost anything to implement, it's hard to find those that leverages our revenue by four times overnight. I mean, they're very difficult to find. Finding a human being that can deliver those over and over and over and over. I mean, that's impossible. That's one out of a million guys who the depth of understanding, at the same time he has the breadth or the broadness of view and understanding how value gets monetized over a marketplace. And finding that guy, I'm telling you, it's one in a thousand, one in a hundred thousand, one in ten million. And if you can get that guy, it's worth more than he charges you. I mean, whatever he charges you, it's not enough. So how do I find that guy? Practice. Danzo, I appreciate that. I got lucky.