0:40

In this brief YouTube monologue, Brian Kaskavalciyan argues that ego is the primary force pushing entrepreneurs to chase headline revenue figures. He recounts his own experience from 25 years ago, when his company generated $10–11 million in annual revenue but produced no profit, illustrating that high sales numbers are meaningless without profitability. He reflects on how he used to be impressed by others bragging about $25–30 million in revenue, but now his follow‑up question is always, “How much money did you actually make?” The core message is that profit, not top‑line revenue, should be the true metric of entrepreneurial success.

Chapters

More from Brian

youtube.com

If Your Business Can’t Run Without You, It’s Not a Business

6mo ago
youtube.com

Ask about their thinking, not their tactics

6mo ago
youtube.com

Money always follows your self‑perception

6mo ago
youtube.com

Ads and training without direction change nothing.

7mo ago
youtube.com

You gotta make hard decisions now

7mo ago
youtube.com

Hiring salespeople? ASK THEM THIS!

7mo ago
youtube.com

Revenue will not fix it

7mo ago
youtube.com

Get Good at Selling Vision

7mo ago
youtube.com

You Gotta Stop Selling

7mo ago
youtube.com

If You Want a $20M Business, Answer This First

7mo ago
youtube.com

How to Boost Your Sales Close Rates in Home Improvement!

7mo ago
See all content