A CPA explains his data-driven leadership approach, tracking close rates, NSLI, and cancellation rates. He sees decisions as black and white based on numbers, and argues that decisive action is the CEO's core job because without it, momentum dies.
You were looking at close rates, right? You were looking at NSLI, net sales to lead issued. Was there anything else you were looking at? Cancellation rates. I guess I'm a numbers cruncher. I'm a CPA by background. You know, my partner used to tell me, he says, you're the most black and white guy I know. And I go, that's what I do. I'm a numbers guy. There is right and wrong. And that's how my mind works. And that's how I made my decision. That was the job of CEO, because if you don't make a decision, nothing keeps moving forward.
