Mobile friction hits ten times harder than desktop friction because tiny obstacles compound across constant scrolling on small screens. Removing even small points of resistance can dramatically improve the mobile experience.
Any friction that a desktop user has is 10 times worse than mobile because people are scrolling on their phones, they're scrolling in a much smaller screen space, you can't show as much information. So mobile is at a serious disadvantage when it comes to user journey. And that is why you want to make it as easy as possible for people to consume those little bits of friction that you can remove and make it easier for your mobile users are going to have a big impact, they're going to really stack up and compound.
