Give your construction client a reputation to live up to

Here's a tip that you can employ to get your construction clients to do kind of what you want them to do. You want to give them a reputation to live up to. So when you give someone a reputation, they're more than likely to want to live up to that reputation. And so what you want to say is, look, I know you're the type of person who— insert what you want them to do. Look, I know you're the type of person, you know, that's not going to hold back money for the sake of it. I know you're the type of person that understands we have a business to run and we have cash flow issues. That's how you can to talk and phrase things in a construction meeting or in even an email with your client to help them live up to a good reputation. And that moral high ground is always something they're going to want to take. They're always going to want to be seen as the good guy. So give them that reputation of being the good guy, and you're going to get them to do more things. You're going to get them to pay you quicker, approve your things quicker. They're going to look at you and think, hey, these are a much better company to deal with, and you're going to come out on top.