Ep. 37: Navigating Burnout with Victoria Peña
1 Sept 2025 · 41 min
In this episode of the Prosperous Woman Podcast, host Claire Sellers interviews her client and burnout‑performance coach Victoria Peña. Victoria recounts her seven‑year corporate career in cybersecurity sales and marketing, the physical and mental signs of burnout that led her to a decisive exit, and the four‑month period of soul‑searching that culminated in a coaching certification. She explains how a pivotal moment—watching a vendor team’s focused, passionate presence—triggered her realization that misalignment, not lack of effort, was the root of her exhaustion. Victoria describes the development of her coaching practice, the dual‑demographic clientele she now serves (high‑earning professionals seeking a reset versus those questioning long‑term purpose), and the whole‑person framework she employs to address fear, anxiety, and misalignment in work and life. The conversation also covers the role of Claire’s Dream Accelerator program in sharpening Victoria’s messaging, content strategy, and confidence to share personal stories on platforms like LinkedIn, leading to a surge in client inquiries. Throughout, both speakers emphasize decisive action, the power of presence, and the importance of doing less while focusing on purpose‑aligned work. Victoria shares upcoming personal milestones, including a move to Oregon and plans to expand her community‑building efforts.
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Is this really what I want to do for the next 5, 10, 20, 30 years of my life? I have no idea where to start and I need a safe, supportive space and framework to go explore this.
Welcome to the Prosperous Woman Podcast. I'm Claire Sellers, a business mentor and coach who is absolutely obsessed with helping you create the business of your dreams and your most prosperous life. Tune in for inspiring conversations with extraordinary women that will propel you towards becoming the prosperous woman. Okay, welcome everyone. I am so thrilled to have my incredible client Victoria on the show. She is a burnout and performance coach who works with high achievers and we actually met in Mexico City. So we met in real life, and then she ended up joining the Dream Accelerator down the road, and it's been such a joy to work with her. Victoria, welcome to the show.
Thank you so much for having me. I'm so excited to be here and talking with you today.
Yay, me too. So tell us, your story is very interesting, and I think it's so relatable for women who've come from a more corporate environment and who are desiring to make the leap into entrepreneurship. You've just done it. Well, it's been almost a year now and you're on the other side. You're fully booked out. We're thinking about your group program. So your story's so inspirational, but let's start with like your background, cuz you, you were working at— you know, billion-dollar companies before you even had the thought of, I wanna be a coach. So give us a little bit on kind of where you were, and then we'll talk about your business now and how you're supporting people.
Yeah, so I spent the first 7, 8 years of my career in sales and marketing within the cybersecurity industry. So I was at very large, well-established companies, Started my career in marketing and then pivoted to the sales route, which I loved. And honestly, I loved that job for a very, very long time. I was, by societal standards, crushing it, quote unquote. You know, I made good money, I kept getting promoted, I was given resources, I had an opportunity to be a manager actually right before I left. So yeah, that's just kind of where I started.
So I'm curious, I always think this is interesting, like what did you study in college? Like did you say, did you like wanna go into sales or like how did this all happen?
It was honestly, it, that's an interesting story. So I studied advertising in college. I went the digital media track. So I was planning to go work at a digital media planning agency, not making much money to begin with. And I remember sitting in one of my classes at school and this woman was talking about how she had a student that went client side, quote unquote, which is basically, you know, working at whatever company that contracted these agencies. And she was saying how she was kind of making fun of him. He made all this good money, he was driving his BMW, blah, blah, blah. And I was kind of sitting in the classroom and I was like, so you're telling me that I can kind of do this exact same thing but probably make better money on client side. And I was like, sign me up. So I went and got an internship, uh, my senior year and ended up staying quote unquote client side in marketing until I moved into sales. So it was kind of by accident. Um, but I am thankful for that journey.
Interesting. Okay, so it sounds like it was kind of like, not fell in your lap, but the clues were there and you were like, the money's good, let's do it.
Totally.
You work a lot with people now in, in helping them, you know, recover from burnout, connect to their purpose. Where were you like, did you understand the concept of purpose? Did you feel like you were anchored or clear in your purpose back then?
Absolutely not. I don't even think if somebody came to me and said, what's your purpose? Or let me help you find out your purpose, I probably would've laughed and I would say, I, I have it all right now. Right? I have the money, I have the relationship, I'm living in New York City, like I'm killing it. And I did feel that way for a very long time. However you wanna say it, I would kind of look at it as operating on autopilot, being asleep at the wheel, whatever you wanna say. Until one day, well, it was kind of a progressive evolution of, I think, my body starting to shut down a little bit and starting to give me signs that I was ignoring for a very long time, especially from a health perspective. Mm-hmm. And then there was one day that I just, it was honestly like I woke up and I was on a call and these guys were presenting to me from a vendor that I had worked with and they were so passionate about their product. They were like, Victoria, we want you to sell this to your clients. And they just kept going on and on to a point where it was a little bit annoying, right?
Mm-hmm.
And it was like time froze in that moment. And I remember it so clearly, clearly. And ironically, I took a selfie in that moment too, for some weird reason. Which I need to put on social media and tell—
Yeah, I was like, that's a great post.
I know, I've been holding onto it where it was like I was able to look at myself and say, why can't I have that? I always put so much pressure on myself to go learn more cybersecurity, just do more and more. It was maybe me and the way that I was showing up was broken. And then I realized that it was simply just a misalignment. And I didn't realize at the time that that was contributing to my burnout and physical symptoms and all of that. But that was the moment that changed everything for me where I just realized that I had to pivot and there was kind of no looking back.
It's amazing how like we can kind of identify those, that moment, you know, where it was just kind of like the lightning bolt where you're just like, oh my God, you know, like, so when you, what did you see in them that you, that illuminated something in you?
I saw passion, I saw excitement. Presence was a big thing. None of them were multitasking on calls. And I came from a job culture, which still exists today, where people are showing up on calls, there's 6 or 7 other people on there, and they're doing 50 million other things at once. So that was weird for me to see as well, that all 4 of them were kind of just sitting there looking at me through a screen. And it was just a little bit foreign. I'm sure I had witnessed it multiple times before, but for some reason, like you said, that moment was significant for me.
And I think that that's something to call out because as, you know, coaches, service providers, you know, women in business, like sometimes you are that for someone else, you know, your presence and your, felt level of fulfillment, your excitement, um, your commitment to what— even just like what you're talking about in the moment can create that lightning bolt kind of parting of the seas feeling for someone that you're in conversation with. And oftentimes that's all it takes to kind of set things in motion, which it sounds like is what happened to you.
So—
Then what?
So then I made a plan to leave my job. Um, it was an aggressive 180 shift that I did, and I tell this to a lot of people that I'm working with or people that I'm having, you know, uh, discovery calls with, is I would not recommend to do it objectively the way that I did it, to be honest. Like, stability is a real thing. Finances are a real thing. Feeling comfortable and ready for the next step and feeling confident in knowing what it is. But for me, I, it was just this strong knowing of if I don't do something about this quickly, my body is going to continue to give out on me. Maybe I'll have a heart attack one day. Maybe I'll severely injure myself. It was just this, this thing that I couldn't ignore anymore. And so I made a plan a couple months later to quit without— Wow. Knowing what was next. I had no idea if I was going to stay in the sales world, stay within cybersecurity, uh, go get trained to be an acupuncturist. Like, all of that was open in my head. And so I gave myself 4 months to do some soul searching, to explore what else is out there, to really come back to me and probably feel that for realistically the first time in my life. especially in this new era or whatever we wanna call it. And once I started to get my drive and motivation back, which took about 4 to 5 months, then I started to get excited about the next thing. And arriving at coaching was not this aha moment. It wasn't this thing that fell in my lap or sign that I saw. It just kind of, I think somebody said it at one point, they're like, "Well, why don't you be a coach?" Yeah. And I was like, I'm glad you said that because that just feels right. And I just, I needed to hear it. So I went and I got my certification and there was no going back at that point. I never even doubted that this wouldn't be the right opportunity for me, to be honest.
It's so interesting because I feel like very few people I talk to are so kind of fast moving and decisive in their exit and then in their next step. And I'm sure while you were in it, it, it was winding and confusing and you're like, ah, what am I gonna do? But you know, one thing I've always admired about you is like your ability to just decide and execute. And I think that that's something that entrepreneurs need to have. And I think especially for women, it can feel challenging when you're unsure of the result on the other side. And that's one of the reasons I think people not just women, but people stay in jobs that feel— that don't feel good, that don't feel aligned, because they're not sure what that 4-month journey or what that next step looks like. And they don't have the, the courage, or, you know, whatever you want to call it, to actually, like, take the leap, which I'm sure you see in your clients all the time.
Yeah, and honestly, I, I get it, even though I had this decisive path of knowing. I very much understand that it is objectively a tough thing to do, to even from the first glimmer of wondering what else there could be, to actually explore that and make a change. And so I try and meet, you know, where my clients exactly where they're at with that, with empathy and understanding and—
Mm-hmm.
Support in exploring something that they've— that's always felt wrong in the past.
Mm-hmm. What do you— what do you think? And maybe this isn't specific to you, but your 4-month exploration, like, what did that look like? What did you do? You know, and I think one thing you said is you 4 months to get your, your drive back. The first thing I thought is like, but what if you hadn't? Now, obviously, I know that we all get our, we all get our groove back, you know, like unplug anything for long enough and it'll turn back on. But I just think so many people listening are probably like, but what if in this moment, you know, if they're feeling burned out, you know, hopeless, frustrated, overworked, whatever. I think the, honestly, the fear is I'm afraid if I stop, I'll never start again.
Yeah, I totally understand that because I would guess that 99.9% of us that I'd put in that, you know, high achiever category have probably never stopped before. So it's kind of this unknown and uncertainty of, okay, if I stop revving the engine so much, is this car going to move when I turn it? Back on, right? And I've actually had a client make that analogy before where he was taking time off over the weekend and he was letting the engine kind of repair itself. And I think it's fairly accurate, but it does turn back on. People who— and I would say this for majority of the population, right? Not even just high achievers, but people want to do a good job. They want to show up. They want to live a life that makes them happy and whole, whatever that looks like. And so even if this go, go, go drive and mentality doesn't exist how it used to, it will still take a form that will lead them to where they're supposed to be.
That's what I think, at least. It's interesting. I remember, you know, our stories are different, but I, I remember in my corporate career, um, I transitioned remote and I went from, you know, kind of being always on super high stakes to all of a sudden being remote, having more freedom. And it, it took me like, I would probably say about the same as you, like 4 to 5 months to kind of like find intrinsic energy and motivation again.
Mm-hmm.
It's what I remember. And, um, you know, I just think it's helpful for anyone listening to hear that Even if, even if like you don't totally leave your job, there's other ways to create a similar reboot or, you know, recovery period. And that's something we'll talk about, and that's something you help people with now because it's not always the path for everyone to make, you know, this big leap, this dramatic shift or change like, you know, you and I did in, in many ways. So Let's talk a little bit about— so you, you went into coaching, and did you always know what type of person you wanted to support? Because you're in many ways supporting where you were back then. Was that always clear to you?
No, it wasn't at all. Um, I ended up going with a certification that gave me dual health and life coaching. Experience or credibility because I wanted honestly to keep my options as open as possible. And I even remember you and I talking in Mexico City over breakfast one day and I was like, "Well, I don't know if I wanna be a health coach or if I wanna focus on nutrition or if I wanna do this, blah, blah, blah." And I remember you saying, "Just start working with people and see where it goes." And that was such valuable advice for me because one, it was able to kind of calm the overthinking and the nerves associated with it. But two, it forced me into action, Which in the first month, honestly, of me getting out there and taking on practice clients, I knew very quickly what I wanted to do. And like you said, it was exactly where I was at because that's where the passion and the purpose lies, at least in this moment right now. And I'm open to the fact that that could evolve with time, but I am thankful that honestly it came to me so quickly.
Yeah, it's, I was before, I was like, I wonder what I told you at breakfast 'cause I don't remember. That's what I would say, you know, like, I don't, I don't know either. Just start talking to people, start trying, you know, like, um, and that's one of the things in the Dream Accelerator for girls who are in that phase I always recommend is like, just start coaching people, you know. Like, I remember in the beginning of my business, one of the things I did is I went in the Facebook group Female Digital Nomads, which many of you might know, and I literally was like, I'm offering 10 free coaching sessions I'm trying to clarify my niche. If anyone's feeling— I think I literally said, if anyone's feeling stuck, I would love to talk to you. And I had like probably 20 women be like, help. And I learned very quickly, like, the type of person I wanted to work with, the type of person I didn't want to work with. It just, it, it becomes so clear. And I, I want to call that out because whether you're in corporate trying to decide what you want to do next, or you're, you know, already, you've already made the leap into entrepreneurship and you're trying to figure out like, what kind of coach am I? Or what type of business do I wanna start? Like the answer's always the same. Just start with what's clear in front of you. You're not gonna be able to think your way into clarity or decision. You'll just keep spinning.
Mm-hmm.
And I think honestly, like going back to the type of clients that you work with, they probably experience that on another level where they're always spinning. Like, what if I get fired? You know, what if I, what if I start applying for other jobs and my boss finds out? You know, it's just this. So our mind is so— it's— our mind is a faithful servant and a lousy master, as I always like to say. Did I get that right? A faithful servant and a lousy— yes, a faithful servant and a lousy master. And I think no matter what stage in your journey, one of the things that I think you and I both teach and coach is like, just, just do it. Just take the step, take a tiny step. It doesn't have to be this huge leap.
Yeah, 100%.
And I agree with you. You know, for me, I started out as a career coach because I had figured out how to find a new job that I really loved. And then I moved into purpose coaching and then I moved into business coaching. But it, you know, it was a journey and it evolved as I was evolving. So the point in mentioning all of this is just for everyone, like, you don't need to have the full roadmap. You just need to know the first stop, and then you just need to take action from there. Okay. So when you were like, this is— I wanna work with people, like, what was it? Was it the burnout? Was it the, like, the creating a, a exit plan? Like, what was it that was exciting to you?
I had a practice client. That I took on for free that I was doing more of a health coaching framework with. It was kind of something that I had adopted from my program, which I very quickly learned just wasn't right for how I wanted to coach, but also for my clientele. Um, and she was struggling with some situations at work. She was struggling with how to have a confident, composed conversation with her boss. That was something that was really uncomfortable for her. And I remember just kind of throwing out like the framework for the day or whatever, which I'm sure, you know, like starting out right away is like kind of the most terrifying thing to just be like, we're just going to wing it. But I remember kind of throwing it out and just being like, okay, and I just like went to work. And it was almost as if I honestly, I kind of blacked out during the whole thing. And that's how I feel sometimes during my coaching sessions when we're like really in it and were in a flow. And that was the first time that I really experienced that feeling, which now I'm thinking, to be honest, was the same thing that those guys I was talking to on the call before I decided to leave my job, how they were acting, right?
Yeah.
They were so present. Nothing was going on around them. Their passion was showing, their excitement was showing. And that was me in that moment. And I walked away from that and I was like, Okay, so maybe I can help people get through work situations that feel really tough and heavy and like they're stuck at that time. And then I just kind of branched out from that concept. And then all of a sudden I realized that I had arrived at everything that I was going through to an extent. And yeah, it was a really cool full circle moment.
I love that. I love that. And I think I've had that feeling too. And it's true. It's just like, this is it. You know, it's almost like a flow state where it's just like, you know, everything starts kind of clicking. So you have gone through a journey that I've been so fortunate and grateful to witness of, you know, really honing in on your message and, and the strategy around calling in these types of people, because I think— What all of us face, whether it— no matter what the product is, is sometimes the people that need us the most can't hear us. And so our opportunity as entrepreneurs and marketers is to, to reach them even when they might not be open to help or think that they need support or they're already overwhelmed. You know, your people, like, the last thing that they want to do is add another call to their calendar. Um, so how have you overcome that?
So from a content perspective, I think honestly going into the Dream Accelerator, that was the biggest thing in my way. I think it's safe to say I've gone through a lot of walls that I had to break down in your program, but that was really the first one for me is being able to show up confidently, speak my mind, tell people about my experience, especially in environments like LinkedIn, where historically it's very structured, very focused just on professional content, not really bringing in the personal element, not really sharing your story, not challenging the status quo about how things are done in corporate and how people may be feeling. And so I had this crippling— which crippling is a strong word, but it's pretty accurate, to be honest— fear of what are people going to think. These people that I've surrounded myself with from a network perspective over almost a decade, they know me, they trust me, they like me, they tell me all the time I'm doing a great job. I'm coming in as kind of this new person, Victoria 2.0 or whatever you wanna call it in this new career. And I'm about to say a lot of things that might make them uncomfortable. And so that was a kind of a frozen state that I was in where you remember some of my content, I was very nice girl, right? It was, okay, well here's this and here's that. Mm-hmm. And it wasn't reaching people until I really started shifting to speaking my voice and what I've experienced, what I'm seeing with other clients, maybe just calling things out how they are. And that is when things have really started to turn around for me, especially from a lead gen perspective, because I'm having people message me and they're saying, Victoria, your content is exactly what's going through my mind. And as a business owner, marketer, whatever you wanna call it, that's like the biggest compliment I could get. Mm-hmm.
Yes, it's, it's so true. And I think I wanted to bring that up for 2 reasons. One, you know, from a business perspective, people are always so afraid to be specific or speak spicier, you know, or be more spicy in their content. You know, they don't want to upset people, they don't want to ruffle feathers. But honestly, like, people need to be shaken up in order to hear you sometimes. Um, they're seeing, you know, like 5 ways to update your resume 25 times, and no one's listening to that. But then you, you come in with, you know, the moment, you know, the moment that everything changed in your life and you walked out of your job and you never looked back. Like, that's the type of thing that they're gonna, they're gonna gravitate towards. And so It's important for the other entrepreneurs and business owners. I know I talk about this a lot, but the hyper-specific messaging and the storytelling content is really, really powerful, especially for people who are feeling stuck, who are, you know, not in the most empowered state in the moment that they're coming to you. Like, that type of content is going to be the most effective, um, both for men and women. I always say, you know, women are emotional buyers, but men are also emotional buyers, and they need to feel that connection point with you. So with the type of client that you're working with now, like what is the journey that you're taking them on? It's, it like, what is the A to Z as we say?
I've kind of started attracting almost two different demographics, different but same, right? So there's kind of demographic number one, which is the person that really doesn't wanna leave their job. They like the stability, they're making great money. Maybe they've been in that job job for 15, 20 years, and they just need a total reset from a lifestyle perspective, a fulfillment perspective, a passion perspective that can complement their existing work life and really support them in the best way possible. And then the second demographic, I would say, are people probably a little bit more like me in my journey, which they're starting to question, is this really what I want to do for the next 5, 10, 20, 30 years of my life. I have no idea where to start and I need a safe, supportive space and framework to go explore this. And so, but I think there's a lot of similarities between the two that can help them from a strategy perspective. So no matter where the client is at the very beginning, we're always getting really clear on what they value in life. And this can apply extremely strong from a professional perspective, but it also gives them a lot of clarity personally as well. And a lot of these people I'm dealing with in the self-development, personal development realm have not really touched it much. And so even some of these simple questions for them are really allowing them space to dive deep and get clear on that. Some clients were diving more into lifestyle shifts and changes. Other clients were diving more into purpose work and helping them understand what really gets them excited in their current job, or potentially in the next job as well. And then for those people that are kind of in between jobs, that they're looking for jobs, maybe they're unemployed, we're helping them to get clear on what do I want in this next job? Sometimes it's really easy to just default to, okay, well, I just want this job before it just got tough, or before I had the boss that came in and micromanaged me, or anything like that. But people change all the time. Like biologically, we are changing every single day. And so we all need a reset every once in a while to take a step back and say, Well, who am I right now? And how can I find a job that will complement me in that process as well?
What have you found to be the most rewarding part of all those types of people? Like, is there a through line that you feel most enlivened by?
For me, I notice a huge trend or pattern with fear and anxiety taking, taking over in the workplace. And whether the client is interviewing for jobs or whether they know that they want to stay in their current job or whether they're leaving to go be an entrepreneur, that concept can be so withholding, I guess, for lack of a better term, in being able to progress and move. And so the more that we can empower them to kind of give them their voice back and know that they have ultimate control and power over their life, is a massive breakthrough. And this presents itself so differently in different timelines with different clients, but all of them pretty much get there at least by the end of the 4 months of us working together. And when that happens, it is so freaking cool for me to witness and just see how it shows up differently for everybody too. And they all come to that conclusion themself as well, which as a coach is like my goal. I want them to think that think and know, because they did, right, came to this realization themselves.
It's, it's such an amazing feeling. And I'm just like, I love, I love feeling and hearing your excitement and just like, um, commitment to helping people have that. And, and I think the other thing that I know you know this, but I'll just tell you, like, the domino effect of the work that you're doing is like every aspect of the, of their life. You know, it's, it's their boss, their colleagues, their wife, their pickleball partner, you know, their, the school guard, you know, I don't know. It's just like they show up as better humans. And I think this is really like the power of the work that we're doing is it's not just burnout recovery or it's not just performance coaching. It's the whole person and the impact that the work has on the whole person is vast.
Absolutely. And it's funny you said whole person, cuz I, that's kind of how I, how I preach the way that I coach, right? We are looking at the whole person. We're not looking at you as the employee or the manager or the executive or even the person that you wanna be, right? It's like, who are you now? What are we working with? And how can we approach you from multiple different angles to treat you as a whole person rather than just a sliver of society.
Yeah, yeah. And, you know, I think this kind of leads to the, the next piece here that I wanted to talk about is I would say burnout is like, uh, it's running rampant. And I think it's something that's thrown around and somewhat controversial, you know, like people are saying like, oh, I'm burned out, or, you know, there's a lot of talk about burnout. Like, I'm curious from your perspective as an expert in this, like, What does, how does, how do you see burnout presenting in people?
I am seeing it present really aligned to the concept of fulfillment. So whether people are in their current jobs wanting to make it work or they're exploring broader horizons, if they are feeling as if they can't make a difference in their job, they can't, something as simple as they can't get the deal closed, they can't, have a meaningful conversation without somebody interrupting them on their team. They can't progress in the way that they want to progress. And for some people, maybe that's tied to a, a broader passion that they've always had that they just need to uncover as well. It can, you know, the scale is pretty varied here, but I am seeing a massive pattern with people who are just not able to do things that they want to do. And for me, that's just— that's simply a misalignment, right? Because somebody else could come into that job and they could be totally fulfilled and aligned with that. But when people start to feel that disconnect, I think they try harder and they think that there's something wrong with them. Like I said before, I kept, you know, listening to the cybersecurity podcast and I was gonna get a certification and read a book because I thought the apathy that I was feeling towards that topic was because I wasn't showing up in the right way.
Mm-hmm.
No, that just wasn't me. And so I think that can be kind of the number one— that's that starting point for how it can start to manifest. And then that's when the physical symptoms can pop up just with the overexertion and all of that. So I like to look at it that way because I think it helps to get down to the root cause pretty quickly versus just saying, okay, you're burned out, follow this 10-step framework and do breathwork every morning and then you're going to be healed. Yeah.
Right. I love that. And I love that you're teaching and supporting people in that way because I think— well, two points. One, I know I experienced this in my job, and I, like you, I loved my job. I actually didn't have a— I loved it. And I'm still close with the people I worked with, et cetera, et cetera. But like you, I thought, okay, well, maybe if I take on a new role, then I'll feel a greater sense of fulfillment, or maybe if I get this certification, I'll feel a greater sense of fulfillment. And I just want to mention that for anyone who's still in a, in a corporate job, day job, whatever you want to call it, thinking like, okay, if I just add something or put a bell or whistle on it, then I'll feel better. And I think, you know, the invitation is, what if there was another way to look at it, which is actually doing less, you know, like, throwing breathwork on it or throwing ice baths or, you know, signing up for a, uh, you know, step challenge or whatever it might be. Like, it might not be about doing more. It might be about actually, like, doing less and getting quiet and returning to you, which is very, very difficult, if not impossible, to do on your own, I think. I couldn't.
Yeah, you 100% nailed it. And even having the tendencies that I do and kind of operating in that high achiever mentality that will be a part of my DNA probably forever, I have to be hyper-aware of those things popping up now, especially in my business, especially because I'm running my own business, is sometimes, and I think you've told me this directly too, sometimes I just need to pause, chill, and just do a little bit less. Actually, I'll give you a prime example. Last week I was sick. I was pretty sick too. To be honest.
Yeah.
And still continuing to run my business was something that just gave me sanity. So I decided to work a little bit last week and I had my best results in a week ever last week. And you could say there's probably multiple reasons for that, but I think a lot of it was like some of this grippy energy that I can sometimes bring into my business. It was just kind of put to the side and I was like, I'm just gonna do the stuff that I know needs to get done. And it turned out results. So It was pretty cool to witness that and to see that.
I love that. Yes, I remember you came on the call and you were like, I was like, you don't sound well. But it didn't, you know, I don't wanna say it didn't matter, but like, you know, I think that's a testament to you being just very much in the seat of your purpose. And it's like, you don't have to do the most when you're, you know, doing the thing that you're meant to do. When you have a strategy and a structure to hold you through life's ups and downs. Which brings us to our last piece here before we kind of close out. Your transformation in the Dream Accelerator has just been like 10 out of 10. I've loved witnessing it. It's just like so wow. Just tell people briefly, like before you joined, what, what did your life and business look like? Because I think this is very relatable.
Honestly, it ties very well to what I just described.
Yeah.
Just about doing more, right? I was trying all of the things, I was doing all of the strategies. I was, and I know people say this all the time from a content perspective, like I was screaming louder, not like more targeted at the people that I wanted to. And so I think the content aspect, complete 180, and that happened honestly, which was really cool to see within the first couple weeks. Of working with you, maybe even starting after the challenge that I did before I joined the Dream Accelerator. But that was the biggest kind of anchoring piece for me to allow me to start actually seeing business and see momentum within my business. I think having the ongoing support genuinely from a mindset perspective, knowing that there's ups and downs in this business that we're in of coaching and being able to be with a community and a coach when there are the downs. naturally and knowing that it's not the end of the world and that I just need to show up and be consistent and not let it detract from the success that I've already had. And then I think also just strategically, like, I think being able to gain expertise in how to structure things, how to show up, learning from somebody and, you know, my peers as well in the group. that are doing the right things that are yielding results for them. It's just a really special place that we can all learn from each other and support each other as well.
Oh, I love it. I love it. And I just feel like, you know, you've done such a great job at just taking action, you know, like even when you were unsure, even when you didn't know if it was gonna work and you know, you were like, ah, like, You just did it anyway. And I think what has come of that is a true business where I think you do feel in control. And that I think is the thing that a lot of people struggle with in starting their business is, you know, before you had support in the Dream Accelerator, I think you felt out of control, but you were doing all the things.
Mm-hmm.
And that is a very frustrating place to be when you're like, I'm do— I literally couldn't do anymore and I'm not getting the results I want. And so like this whole entrepreneur thing feels unsafe and out of control. And I think where you've, you know, transformed into now is like, I know what works and I know what doesn't. I know what feels good and I know what doesn't. And I know what creates results and I know what doesn't. And like, if I can empower women with that, it's just like, wow, because you're— you know how to do this, you know? And yeah, your next step is we're gonna be creating a group offer. And, you know, that's a whole other world that we're gonna open up for you inside of your business that I think you're just gonna love. And I just, I love the work that you're doing in the world. And I think that it's, you're doing it so well. I can tell because your clients, they stay with you, they re-sign, they love you, they respect you.
Mm-hmm.
And, you know, it's just been such a joy to support someone who I really feel like is in, like you're in your purpose. And I just like see that in you and it's just, I love, love, love witnessing it.
Thank you. It's been so fun. It's been hard, right? Like we can all say this thing is hard that we're doing, but it's the most purposeful, fulfilling, dramatic at times thing that I've probably ever done in my life. And I can't see myself ever getting out of it, at least at this point. So it's been, So great to have that support and ongoing mentorship and coaching. So thank you for that, for creating the space for me to exist in this way.
Oh, you're welcome. It's my honor. And tell us, like, what's next? Like, what's— I know you're moving. Like, what you've also— Victoria's been having Euro summer while booking out, and so, and, you know, never working more than 20 hours a week, which we love. It's— that's like the other piece we didn't— that we could do a whole other episode on just like the lifestyle that, you know, setting up your business in this way in the Dream Accelerator creates, where it really is like you don't have to work more than 20 hours a week and you can literally be in Europe or in Charleston or wherever you wanna be.
Yeah, totally the theme of do— doing less, right?
Yes.
So for me, I'm excited to return back from travels and have some more stability in my life to continue to allow my business to grow. So my husband and I are moving to Oregon in the fall to settle down, explore starting a family, and really continue to focus on growing my business, building a community out there, which I'm so excited for, and I haven't had for the longest time being on the road as well. So it feels like I'm entering in this next next era chapter of my life. Um, sometimes it feels like that every single month, but this feels like an actual new phase, and I'm honestly so psyched for it.
Oh, I love that. And I will talk about this, but I feel like you being in Bend is gonna be amazing for business too, because you can start doing in-person stuff, and I think that'll, that'll open up a whole new world. So I didn't even think about that.
Oh, I've been thinking about it.
Don't worry. Amazing. Well, we'll link your Instagram and your website and people can book a discovery call with you there. Um, if they're interested in getting support, I know a lot of people are gonna resonate with your story. And thank you for coming on the show. I've loved it and I'm so excited to see where we go together in the next few months in the Dream Accelerator.
Thank you so much for having me. I love chatting with you and it's like two friends catching up.
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