Donald Burns tells restaurant operators that posting job ads isn't enough. A-players won't work for weak culture, so you need to recruit actively every week and build something worth joining.
I know the labor pool shrinking. It's hard to find quality people out there. But let's turn that kind of statement upside down and ask you a few questions. A Do you actively recruit talent each week or just place a couple of boring job ads up hoping that the next superstar is going to walk through the door? And b Do you really have a culture that attracts top talent? Truth Bomb A Players don't want to work for a C level culture.
If your restaurant only works because you work 80 hours a week, it doesn't work.
