Brand vs. Culture: Know the Difference! #BrandVsCulture #BusinessTips #RestaurantSuccess
1 Dec 2023 · 0 min

0:21
Short YouTube video by Donald Burns explaining the difference between brand and culture. Burns defines brand as what guests say about a business (including online/sharing with friends and family) and culture as what the team says about the business (including online/sharing with friends and family). He emphasizes that brand and culture are distinct but interdependent — each needs the other.










