Short motivational talk by Donald Burns urging listeners to leave comfort to achieve greatness. Key messages in this excerpt: stop prioritizing short-term tactics and daily management, instead focus on long-term strategy and think like an entrepreneur/owner rather than a manager.
If you're in a comfortable position, then you need to ask yourself you want to stay comfortable or if you want to become great. If you stay comfortable, you're always going to be stuck in a rut. Now if you want to break free and take your brand to the next level, then you really need to focus on strategy again, not the tactics. You need to focus on the long term game and not the day to day. When you start getting comfortable, you need to stop thinking like a manager and he's got to start really thinking like an entrepreneur and an owner again.
If your restaurant only works because you work 80 hours a week, it doesn't work.
