Short motivational video/transcript by Donald Burns prompting restaurant owners to rediscover their purpose through eight reflective questions about why they started, why they became owners, what they love about their concept/brand/team/guests, and what they love about themselves. The guidance notes that answers will vary by business stage.
Then you need to ask yourself a few questions to kind of get you back on the path to discovering your why and your passion. So let me give you some easy questions that you should answer. Number one, why did you start your restaurant? Number two, why did you become an owner? Number three, why do you want to be in this business? Number four, what do you love about your concept? What do you love about your restaurant? Number five, what do you love about your brand? Number six, what do you love about your team? Number seven, what do you love about your guests? And number eight, what do you love about yourself? Answering these questions will be different depending on what stage your business is in.
If your restaurant only works because you work 80 hours a week, it doesn't work.
