Innovative Restaurant Strategies! #RestaurantSuccess #InnovateForSuccess #DriveTraffic

There's a popular promotion that goes on in the United States. It's called Restaurant Week. Restaurant week is a restaurants will come together and they'll do a special three course menu for a low price to drive traffic. Well a lot of people said why do we have to wait for restaurant week? Why don't we just run a fixed price menu during the weekdays when it's slow to drive traffic. A lot of my clients, they call them a locals menu and they run their locals menus on like Tuesday, Wednesdays, Thursdays to drive traffic on those slower nights. And then there's this one restaurant on Sunday night, call it Sunday supper. Sunday supper club is a family style dinner. It's almost like all you can eat. They do a fried chicken supper club and the place is packed every Sunday night. So you want to start thinking of creative, really, really innovative. What can I do to drive traffic on those slower nights? Cuz that's the last thing you want to do.