The economy won't kill your restaurant. Your excuses will. #noexcuses #restaurantowner #leadership

10 Jul 2025 · 0 min

Watch on YouTube

0:26

Short YouTube monologue by Donald Burns urging restaurant owners to stop blaming the economy and to take responsibility for their business outcomes. Burns asserts that excuses—not macroeconomic conditions—are what will kill a restaurant, and finishes with a direct call-to-action: message him the word "wake up" to receive a link to resources to get started.

The restaurant industry wants you to believe it's all out of your control, that you're just a victim of the economy of circumstances. You have way more control than you think, but only if you stop making excuses and start taking action. The economy is never going to kill your restaurant. You are. Here's what I want you to do. Dme the word wake up, and I'm going to send you a link to something that's going to help you get started on the path to having it all. Do it right now.