Donald Burns, who has coached over 2,400 independent restaurants, argues that growing sales without fixing operational problems just makes things worse. Fix profitability first so new revenue actually turns into profit.
Over 2,400 independent restaurants.
If you've ever felt like running your restaurant was like being on a giant hamster wheel, you're not alone. Now, many restaurant experts promise they can get you more sales in a short amount of time. But is that really a long term solution or just a band aid to the underlying issues you see? Getting more sales without fixing the real problems that plague your restaurant is just going to give you a bigger hamster wheel to run on. Plus, if you're bleeding out profits, more sales is just going to accelerate the bleeding. How about we do it like this? How about we do it the smart way? How about we stop the problems now so that when you do turn on the revenue machine, it flows more profits into your bank account? I want to show you the keys to not having your restaurant run your life. These are the same tools I have coached over 2,400 independent restaurants with. And here's the thing I want to ask you. How would it feel to take vacations with your family and not worry about your restaurant? What would it be like not to miss important life events because you had to be at the restaurant? Imagine making profit.
If your restaurant only works because you work 80 hours a week, it doesn't work.
