Donald BurnsThe Restaurant Coach®️

YouTube is a marketing goldmine

10 Sept 2023 · 0 min

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0:22

Donald Burns (speaker) argues that YouTube is an effective and cost‑efficient marketing channel for businesses (specifically mentions restaurants), claiming it increases sales because many viewers use YouTube to research purchases. He cites a Google statistic that 68% of YouTube viewers watch videos to help make a purchasing decision and presents YouTube advertising as a smart, budget‑friendly strategy.

Questions this video answers

68% (cited as "According to Google").

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