Short excerpt from a YouTube video (Eric Deeran - Master Filmmaker, Mar 22, 2024) where two speakers describe improving sales by using a discovery chart of questions, diagnosing client scalability problems, and shifting from order-taking to a consultative "media consultant" role to help clients move from A to B.
That's worth the entire retainer package right there that you charge, you know, figuring out one of their problems of scalability. So, yeah, I'd say just having this, like, a discovery chart with actual questions to ask a client is. That's what's really changed my. My sales process.
Yeah, you're actually getting to know them, their pain points, as opposed to, like, just taking orders from them on, hey, I want this type of video, or, hey, I want this. It's like, no, hold on a second. Let's take a look at what you're actually doing, see if we can actually help, and then help you get from A to B there and you become more of a media consultant.
