A brief piece of sales coaching advising how to tell prospects what will be required of them. The speaker recommends listing only essential commitments (roles, meeting times) and keeping answers concise to avoid overwhelming prospects and scaring them away.
So if he asks you like, hey, what is going to be required from me? Then I would say, well, we're going to need, you know, this type of person to be here. We're going to need this. You on the meetings at this time, we're going to need this. Try to keep it as brief as possible. What a lot of people do is when they answer questions, they go on these long winded tangents and the prospect's like, oh my God, this is going to be so much work. I don't know if I can do this. You know, I'm not going to do it now. Right. So you have to be careful of that.
