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19 May 2025 · 0 min

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0:18

A short conversational excerpt where the speaker recommends diagnosing the root cause of a potential client's hesitancy before offering discounts. The speaker warns that price reductions only help if the issue is truly price-related; otherwise uncertainty about fit or process must be addressed.

Um, what I would probably do is, like, figure out what the hesitancy is, and if it really is just a price thing, then I could give them a painful discount. But I want to figure out what's behind the hesitancy, because it might have nothing to do with price in general. It might just be like they're not sure if this is going to work for them, or there's uncertainty in the process and giving a discount won't help you.