Short excerpt from a YouTube video by Eric Deeran advising creators (likely marketing/film service providers) to ask clients for their top objections to adopting solar, list those objections (e.g., cost concerns, paying more/less for power), and then produce educational objection-handling content addressing each one.
You get out a question in the form that just says, like, do you have a preference on what you want? Like, what are some of the top objections or concerns that you get before somebody moves forward on solar? Right. And then they'll just list out all those objections, and then you just make objection handling content or educational content on each one of those. Those questions or objections. So, like, it's too much money. You know, I'm going to pay more for my power, or I'm going to pay less for my power. I'm going to pay more for solar. Like, and then whatever other objections that they get, have them list that out, and then you can use that as your educational content.
