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30 May 2025 · 0 min

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0:24

YouTube clip (by Eric Deeran - Master Filmmaker) giving practical advertising guidance focused on CPA and low-risk ad testing. The speaker reports typical CPAs of “5 to 10%,” recommends starting with $10–$20 per day, testing 3–4 ads, identifying 1–2 winners, and then gradually increasing spend.

Questions this video answers

About 5 to 10%.

$10 to $20 per day.

Three to four ads.

One to two winning ads.

And so typically, what we see is about a CPA of 5 to 10%. Now, the way we start is we don't start by spending that right off the bat. Typically, what we do with our clients is we have them spend 10 to $20 per day. And then what we do is we test usually three or four ads, and then of those three to four ads, we typically find one to two winning ads, and then we slowly increase the spend from there.