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14 May 2025 · 0 min

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YouTube clip (Eric Deeran - Master Filmmaker) advising creators that lack of a personal brand reduces earnings and suggesting a two-part approach: (1) develop mechanisms (personal brand/angles) and (2) use AI tools (e.g., ChatGPT) to expand those angles and produce logical arguments explaining why they work. The clip emphasizes combining a concrete mechanism with rational justification generated via AI to make outreach/content more persuasive.

So it's like you're not making as much money because you don't have a personal brand. That's angle number one. And then what you can do is just take that, put it into ChatGPT, or put it into, like, an AI software and be like, hey, here's one angle. Help me come up with some other angles and give me some logical arguments as to why that's that works, right? And that's kind of the other side of it. You have to have the mechanism, but then you have to have a logical argument that backs it up as to why it makes sense.