Short YouTube clip by Eric Deeran (Master Filmmaker) describing a major pricing mistake early in his video-production career—undervaluing his services in hopes of attracting clients—and explaining that reversing his pricing strategy was transformative. The clip ends with a call-to-action asking viewers to comment 'pricing' to receive a free workshop detailing the new approach.
This is the biggest mistake I made when I first started pricing my video work. You see, when I started, I undervalued my work because I thought I didn't deserve to get paid more, and I thought that that would actually bring me more clients. But that was actually one of the worst moves I could possibly make. The real game changer came when I actually flipped my pricing strategy on its head and changed everything. If you want to know what I did, comment the word pricing below and I'll send you a free workshop going over exactly what I did.
