Do this to scale your Video Agency in 2026...

Eric Deeran says scaling a video agency comes down to finding your one bottleneck—leads, calls, clients, or fulfillment—and fixing it. Track the math: leads become calls become clients become revenue. Then compress time by doing a year's worth of sales work in a month to test what actually works.
Chapters
So now that it's December of 2025, I get a lot of questions from people saying, hey, you know, what are the things I need to do to be successful in 2026? And I think they mean well with these questions. But I want to address the elephant in the room of what you actually need to do in 2026 to get your video or creative agency to 100, 200, 300K a month. And so in today's video, we're breaking down some of the limiting things that hold people back, some things that you need to be doing. So the number one thing that's holding people back is usually one const their business. And so I talked about this with our clients and on a reel earlier today. But one of the biggest things that holds people back is one constraint. It's either you need more leads, you need more calls, you need more clients, or there's something with your fulfillment processes that's holding you back. But it's always one thing. And so if you look at how 2025 went, right? So we're at the end of 2025, we're almost at the end, it's December. If you look at what are the goals that you set out for or to achieve in January of 2025, and then look at what those goals were, and then look at did you actually achieve those goals? And it's kind of a hard lesson, a hard, hard pill to swallow. But for most of you, the answer is no. And it's not because you didn't work hard enough, or you didn't do enough, or you didn't grind until you, your face fell off or whatever, right? It's none of those things. It's simply because you weren't focusing on the actual constraint of your business. And, and so a lot of other mentors will tell you you need to work harder, you need to do all these things, you need to just grind, grind, grind. That's ultimately not what is actually holding you back. It's typically a mathematical problem. And so we look at it, we look at, you know, how many leads did we bring in, how many calls did we bring in, and then how many clients did that generate? We look at that, and if that didn't change from 2024 to 2025, then like, nothing's going to change. You're not going to get more revenue magically, right? It's, it's always very mathematical, always very simple. And it just comes down to how many leads do we have, how many calls do we have, how many clients do we have from that. And if we're not tracking that, number one, that's your first problem, first bottleneck. If you're tracking it but it hasn't changed, then you need to do something to increase the amount of leads that you're getting, the amount of calls that you're getting every single month, every single week, every single day to make a difference in the business. Right. And people often just, like, they get super motivated in January, and that's super exciting. And we're, you know, we're gonna have a great year. It's gonna be huge. Ultimately, you need to start right now. So it's like, it doesn't matter if it's January. It doesn't matter if it's February. It doesn't matter if it's a new year. Like, nothing's gonna change until something changes. Nothing's gonna change until you fix the constraint. And oftentimes, because you're so close to the business, you don't actually know what the constraint is. Right? So, like, oftentimes it takes, like, me or someone else coming into your business and saying, hey, this is the problem you have. These are the issues. That is the one thing you need to focus on. And 99% of the time, it's getting more leads, getting more calls, getting more people to talk to. Because if you talk to more qualified people, if you talk to more people in general, like, who are your target market, who are a good fit, who want what you have to offer, then, like, you're going to close more people. And I was talking to Jason, one of our clients, about this the other day. It's just about compressing time. And so it's, what did you do last year? If you did 300k last year? Right. Or 500k last year or a million dollars last year, if you want to do that in a month, you need to compress the timeline of one year into one month. And if you're thinking to yourself, that sounds super hard and super hectic and super crazy. Yeah. But, like, if you want to hit 300k a month or, you know, a million dollars a month or 500k a month or whatever you want to hit, that's what it takes. You literally are just compressing time. Like, there's no new magical thing you need to do outside of, like, you need new systems and new methods and new ways to get leads and new ways to get clients and new ways to get calls. But, like, you're just compressing that time in. Into a shorter time. And what typically happens is that Stress tests your systems. So it, it stress tests your fulfillment. It stress tests your, your lead capture, your lead flow, your way of getting leads, your way of getting calls, your way of nurturing clients, your way of, of building results for clients, getting case studies like it just stress tests that. And so it's compressing that time into one. One month, one, two months, you know, three months, whatever it may be. That's all you have to do. And you know, the motivational stuff's cool, but ultimately it's a math problem. So I want you to write down how many calls, how many leads, how many sales are you getting on a monthly basis or for the entire of last year, and then compress that into one month and say, okay, great. How do I get this in one month? How do I get a hundred calls in one month? And oftentimes it's going to break your belief system around what's possible. Because ultimately the belief system is what has kept you stuck in this place for so long. You, because like, you believe you can only do 300k a year, you believe you can only do 500k a year, you believe you can only do 100k a year, you don't believe you can do a hundred k in a month. People do it all the time. Like people do a hundred K in a week. People do a hundred K in a day. People do 500 K in a day. There are brands that do a million dollars a day. It's like all of these things are just beliefs that you tell yourself as to why you can't do something. And you know next year is going to be different, but ultimately next year is not going to be different. It's going to be the exact same unless you change anything. And so just a hard lesson I think a lot of us need to hear, and I needed to hear when I was first starting, is like, nothing changes if nothing changes. If, if you go about this next year with just a little bit more motivation, but like nothing really changes, you're going to just, you're going to start January super high and then February is going to be like back to where you were before, and so is the rest of 2026. And that's the unfortunate part, is like, if you're not growing, you're not focusing on the right things. It's as simple as that. Like, if you did not grow, if you did not make more money this year than you did last year, you are not focusing on the right things, period. Full stop. So if you want our help doing that, focusing on the right things getting our help. Click the link below. Schedule demo with our team. We'd be happy to help. If not, hopefully you figure out what that constraint is, because that is the only thing between you and the money you want to make every single month. We'll see you in the next one.










